Category: Creativity
Photo by Aaron Sebastian on Unsplash
#MFB2015: Romanian media market, on the growing trend
Romanian Initiative Media, part of Interpublic MediaBrands, launched the 19th edition of Media Fact Book (MFB), the only analysis offering a complete and objective x-ray for the Romanian media industry. […]
Programmatic advertising, a radical game changer for online industry, to be discussed at #ICEEfest
One of the most important subjects to be discussed at ICEEfest 2015 is Programmatic advertising, the totality of technologies and processes that automatize the process of buying, placing and optimizing the online […]
UPDATED: Romanian Effies 2015: Grand Effie went to Cohn and Jansen JWT and “Purity Test” for Aqua Carpatica (Valvis Holding)
(Adds statements from winners) Romanian Effie Awards designated their winners on Tuesday evening, with CohnandJansen JWT scooping the Grand Effie with “Purity Test” for Aqua Carpatica (client: Valvis Holding). In total, […]
Shortlists @Golden Hammer 2015: Romanian Geometry – 13 finalist works
Golden Hammer International Advertising Festival announced the shortlisted works for its 2015 edition, and Romanian Geometry Global is present on them with 13 finalist works, from the works included in campaigns like: […]
BBDO Belgium surprises visitors to a Ghent coffee bar with Nescafe
BBDO Belgium and Nescafe prepared an activation aimed to surprise the visitors of a trendy coffee bar in Ghent. For the entire day, agency’s barista made cups of Nescafe ® Gold Barista Style […]
ROADS:7% increase for Romanian online ad market in 2014
According to the most recent edition of ROADS, study made by IAB Romania and PwC Romania for the 8th year in a row, the online advertising market in Romania reached, in 2014, to […]
The Global Awards – Call for Entries for the World’s Best Healthcare & Wellness Advertising 2015
The Global Awards World’s Best Healthcare & Wellness Advertising℠ 2015 competition is open for entries. Evolving healthcare and wellness trends inspired the Global Awards Executive Directors Michael Demetriades and Caroline […]
#ICEEfest 2015 – the agenda & 9 more days to go
This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will […]
IAB Romania announced the jury of IAB MIXX Awards 2015
Romanian edition of IAB MIXX Awards, scheduled to take place on June 11th, during ICEEfest, announced the members of the jury who will select the best Romanian digital campaigns from those competing at the third […]
Cannes Lions to broadcast live a series of seminars via YouTube
After holding a vote on which sessions should be broadcasted live, Cannes Lions announced that sessions from TBWA Worldwide, WPP, Heineken, Unilever, Razorfish & Contagious, PHD and MediaCom will be […]










