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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

#MFB2015: Romanian media market, on the growing trend

Romanian Initiative Media, part of Interpublic MediaBrands, launched the 19th edition of Media Fact Book (MFB), the only analysis offering a complete and objective x-ray for the Romanian media industry. […]

June 4, 2015July 13, 2015 Cristina Blanaru Business, Creativity, Marketing, Media, OOH / DOOH, Studies

Programmatic advertising, a radical game changer for online industry, to be discussed at #ICEEfest

One of the most important subjects to be discussed at ICEEfest 2015 is Programmatic advertising, the totality of technologies and processes that automatize the process of buying, placing and optimizing the online […]

June 3, 2015July 13, 2015 Cristina Blanaru Creativity, Digital & Media, Festivals & Awards, Media

UPDATED: Romanian Effies 2015: Grand Effie went to Cohn and Jansen JWT and “Purity Test” for Aqua Carpatica (Valvis Holding)

(Adds statements from winners) Romanian Effie Awards designated their winners on Tuesday evening, with CohnandJansen JWT scooping the Grand Effie with “Purity Test” for Aqua Carpatica (client: Valvis Holding). In total, […]

June 3, 2015July 13, 2015 Cristina Blanaru Business, Creativity, Festivals & Awards

Shortlists @Golden Hammer 2015: Romanian Geometry – 13 finalist works

Golden Hammer International Advertising Festival announced the shortlisted works for its 2015 edition, and Romanian Geometry Global is present on them with 13 finalist works, from the works included in campaigns like: […]

June 2, 2015July 13, 2015 Cristina Blanaru Creativity, Festivals & Awards

BBDO Belgium surprises visitors to a Ghent coffee bar with Nescafe

BBDO Belgium and Nescafe prepared an activation aimed to surprise the visitors of a trendy coffee bar in Ghent. For the entire day, agency’s barista made cups of Nescafe ® Gold Barista Style […]

June 2, 2015July 13, 2015 Cristina Blanaru Ads, Creativity

ROADS:7% increase for Romanian online ad market in 2014

According to the most recent edition of ROADS, study made by IAB Romania and PwC Romania for the 8th year in a row, the online advertising market in Romania reached, in 2014, to […]

June 2, 2015July 13, 2015 Cristina Blanaru Creativity, Digital & Media, Marketing, Studies

The Global Awards – Call for Entries for the World’s Best Healthcare & Wellness Advertising 2015

  The Global Awards World’s Best Healthcare & Wellness Advertising℠ 2015 competition is open for entries. Evolving healthcare and wellness trends inspired the Global Awards Executive Directors Michael Demetriades and Caroline […]

June 2, 2015July 13, 2015 Cristina Blanaru Creativity, Festivals & Awards

#ICEEfest 2015 – the agenda & 9 more days to go

This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will […]

June 1, 2015July 13, 2015 Cristina Blanaru Business, Digital & Media, e-Commerce, Festivals & Awards, Marketing, Mobile, Social Media

IAB Romania announced the jury of IAB MIXX Awards 2015

Romanian edition of IAB MIXX Awards, scheduled to take place on June 11th, during ICEEfest, announced the members of the jury who will select the best Romanian digital campaigns from those competing at the third […]

May 29, 2015July 13, 2015 Cristina Blanaru Creativity, Festivals & Awards

Cannes Lions to broadcast live a series of seminars via YouTube

  After holding a vote on which sessions should be broadcasted live, Cannes Lions announced that sessions from TBWA Worldwide, WPP, Heineken, Unilever, Razorfish & Contagious, PHD and MediaCom will be […]

May 28, 2015July 13, 2015 Cristina Blanaru Creativity, Festivals & Awards

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