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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Skittle fights, settled with arm wrestling, in DDB Chicago’s ad for Super Bowl

Skittles attacked Super Bowl and, this year, broadcasted during the American football final, its first ad. The ad was created by DDB Chicago and appeared at the end of a quarter that […]

February 2, 2015February 16, 2015 Cristina Blanaru Ads

Andrew Ushakov switches Geometry for Leo Burnett Moscow

Andrew Ushakov became Executive Creative Director of Leo Burnett Group Russia, according to an announcement made by the agency on its Facebook page. Previous to Leo Burnett, Ushakov had the […]

January 30, 2015February 16, 2015 Cristina Blanaru Business, Creativity, People

Intercontinental Advertising Cup will reach to the final of the 8th edition on March 5th

Intercontinental Advertising Cup will reach to the final of the 8th edition on March 5th, in Ljubljana. The Cup is a common project of four continental festivals, namely ADFest, FIAP, ADC*E and Golden Drum […]

January 30, 2015February 16, 2015 Cristina Blanaru Creativity, Festivals & Awards

RPM helps Umbro unveil new Velocita football boot

Football brand Umbro previewed the launch of its new Velocita football boot with the help of leading marketing agency RPM, who delivered an exclusive boot testing event at Hackney Marshes […]

January 29, 2015February 16, 2015 Cristina Blanaru Creativity

The Gunn Report released its 2014 Report

The Gunn Report, the global index for creative excellence in advertising, has released its 2014 Report encapsulating the overall performance of the world of advertising in the year January to […]

January 29, 2015February 16, 2015 Cristina Blanaru Case Studies, Creativity

Cannes Lions: Tencent’s SY Lau – Media Person of the Year 2015

Cannes Lions unveiled, during a press conference in Beijing, that SY Lau, Senior Executive Vice President Tencent and President of its Online Media Group, is to be awarded the Media Person of the Year […]

January 29, 2015February 16, 2015 Cristina Blanaru Festivals & Awards

MSLGroup The Practice, present in EMEA Sabre Awards’ jury

Oana Bulexa, managing director MSLGroup The Practice Romania, is representing the agency as member in the international jury at EMEA Sabre Awards 2015. This is the second time when the agency […]

January 29, 2015February 16, 2015 Cristina Blanaru Festivals & Awards

David & Goliath sets up Pierce Brosnan with the Perfect Getaway

The advertising agency David&Goliath signs Kia’s Super Bowl “The Perfect Getaway Vehicle” campaign, that has Pierce Brosnan as star. The campaign includes multiple components, like  TV, cinema, digital and social media, […]

January 28, 2015February 16, 2015 Cristina Blanaru Ads, Creativity

Danish The Goodvertising Agency and Min A-Kasse – campaigning on trust / mistrust in society

Danish agency The Goodvertising Agency worked with Danish unemployment fund Min A-kasse made an experiment on twins to see what are the results when people are treated with trust or mistrust. The video of […]

January 27, 2015February 16, 2015 Cristina Blanaru Creativity

Lorand Boti Balint to handle Romanian Handball Federation’s marketing

Romanian Handball Federation (FRH) created its own marketing department, with the purpose to reconnect Romanian handball with the general public, partners and sponsors, so this sport can become again Romanians’ […]

January 27, 2015January 27, 2015 Cristina Blanaru Creativity

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