Category: Creativity
Photo by Aaron Sebastian on Unsplash
Mekanism and The North Face launched a campaign challenging people to reimagine exploration
Mekanism and The North Face launched the largest campaign in their company history, challenging people to reimagine exploration. In the same time, The North Face joined forces with the U.S. Department of […]
New packaging design for Romanian traditional painkiller Antinevralgic
Sanofi Romania invested in a new campaign to promote the traditional Romanian painkiller brand Antinevralgic. The campaign introduces in pharmacies a new packaging design for the 2 available Antinevralgic assortments. The […]
Cannes Lions launches Lions Innovation Festival
Cannes Lions announced the launch of Creative Data Lions and expanded Innovation Lions into a new, two day Lions Innovation Festival within next year’s International Festival of Creativity. The move […]
Full Tilt launched a new ad campaign, signed by the creative agency Simply Zesty
Creative agency Simply Zesty, with offices in Dublin and London, signs the new ad campaign for Full Tilt, which is declined online, in print, on cinema and on TV. Some of the […]
SeniorHyper made an Oculus Rift activation for 5gum
Romanian digital agency SeniorHyper made an Oculus Rift activation for one of its clients, 5gum, using the VR device to offer the most complex integration between online and offline 5Gum […]
New York Festivals 2015 – an inside view from Michael O’Rourke
New York Festivals recently introduced a newly designed trophy, updates implement in 2015 competition and changes based on internal research and jury feedback. Michael O’Rourke, President of New York Festivals, gave […]
Romanian Armada and BIC proved creativity’s efficiency in “Back to School” 2014 campaign
Romanian agency Armada developed, for BIC Romania, a promotional interactive in-store campaign, implemented during Back to School period in the international store chains in Romania. September represents a peak of sales […]
The Gunn Report presents ’50 Years of Best Car Ads’ selected by legendary Havas adman Jacques Séguéla
The Gunn Report has released a special Showreel of 50 Years of Best Car commercials as selected by legendary Havas adman, Jacques Séguéla. Featuring iconic and much loved commercials that […]
McCann Romania launched “Save the number” campaign for Depanero
Depanero entered in McCann Bucharest’s portfolio in September 2014 and the agency already started its first campaign for the new client, “Save the number”. The collaboration between the client and the agency started […]
D&AD reveals line-up for 2015 New Blood Awards
D&AD has revealed its global brand partners as it readies to open the call for entries for the 2015 New Blood Awards. Airbnb, Facebook and John Lewis are among the […]