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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

3 Romanian agencies scooped 4 trophies at Clio 2014

McCann Erickson Bucharest, Ogilvy Romania and GMP Group Romania are the Romanian agencies that got accolades at this year’s edition of Clio Awards. McCann got 2 awards, a Silver in Direct and a Bronze […]

September 23, 2014December 18, 2014 Cristina Blanaru Creativity, Festivals & Awards

SapientNitro unveils global Lycra Moves You campaign

SapientNitro, part of Sapient, created a global consumer advertising campaign for Lycra, the fiber brand owned by Invista. The new campaign, Lycra Moves You, first SapientNitro’s work for the brand since its […]

September 23, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

White House and creative agency Mekanism unveiled “It’s On Us” – a sexual assault awareness campaign

The White House and creative agency Mekanism unveiled “It’s On Us” – a sexual assault awareness campaign with a special focus on engaging men in the fight against the problem. Working […]

September 19, 2014December 18, 2014 Cristina Blanaru Ads, Comm & Politics, Creativity, CSR

DDB NY makes”Hit Series” for NY Lottery

The New York Lottery recently launched a new ad campaign created by DDB New York. Titled “Hit Series,” the witty new campaign is aimed at New Yorkers (18+) who enjoy […]

September 19, 2014September 19, 2014 Cristina Blanaru Ads, Creativity

The first Mozilla tablet and professional drones, for first time on stage at IMWorld 2014

IMWorld 2014, event scheduled to take place in Bucharest on October 8th-9th, brings for the first time in Romania the first Mozilla tablet – in beta, not yet launched on […]

September 18, 2014December 18, 2014 Cristina Blanaru Digital & Media, Events, Innovation, ITC, Marketing, Mobile

Kinecto, Metro and Romanian young inventors, together to help pupils in the start of the school year

Romanian digital agency Kinecto and Metro Cash  Carry, together with the Romanian young inventors Ionuț Budişteanu and Raul Oaida, launched “The race to success“, an online app for pupils that is helping them and their […]

September 18, 2014 Cristina Blanaru Creativity, Digital & Media, Social Media

Delikat (Unilever), in campaign to celebrate 40 years of presence in Romania

Delikat, an Unilever brand produced in Romania, marks 40 years of presence on Romanian market, launching a dedicated communication platform. For the anniversary, Delikat is present in stores in a […]

September 18, 2014 Cristina Blanaru Creativity

The Alternative School is going regional

Wouldn’t be just great to have a context where to train your creative mind and soul three times per week at least, to get feedback from respected professionals, to compete […]

September 18, 2014December 18, 2014 Cristina Blanaru Creativity, Marketing, Training

Mark Jackson (McCann Worldgroup) presides Internetics 2014’s jury

Mark Jackson, Chief Technology Catalyst EMEA McCann Worldgroup, presides this year the jury including 26 online marketing specialists who has the mission to judge and award the best in Romanian digital. Romanian market strongly developed […]

September 17, 2014 Cristina Blanaru Creativity, Digital & Media, Festivals & Awards

Cocoon Group Bucharest signed Salatini Junior Crackers’s design for Tymbark Maspex Romania

Cocoon Group Bucharest and Tymbark Maspex Romania worked together this summer on the design for Salatini Junior, Salatini snacks targeting kids. The brief asked designers to create an attractive universe for […]

September 17, 2014 Cristina Blanaru Branding, Creativity

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