Category: Creativity
Photo by Aaron Sebastian on Unsplash
New Peugeot 508 goes Western in its new worldwide campaign, signed by BETC
After the commercial success of its latest models (2008, 308, etc.), Peugeot is launching the new Peugeot 508 with a campaign created by BETC, reviving one of the brand’s most […]
Ice Cream for parents? After bedtime!
Breyers Gelato Indulgences launched, this summer, its first advertising campaign in US, with national TV, print, digital, online and in-store components. The campaign ran under the tagline “Breyers Gelato Indulgences. […]
D&AD14 launches at London Design Festival
D&AD has unveiled the 2014 edition of its famous Annual, following a special launch event during the London Design Festival. Produced in partnership with Hogarth, the D&AD Annual is the […]
GMP promotes the new Volkswagen Polo in Romania using relations at distance
“Long distance love” is the campaign signed by GMP Advertising promoting the new Volkswagen Polo, which communicates from a fresh perspective the benefits of the low fuel consumption. Targeting the young […]
Expedia and 180LA go Safari
Expedia’s loyalty program, Expedia+Rewards (allows travelers to earn points from every airline and every hotel on every trip they take), was launched by Expedia and ad agency 180LA with a campaign […]
Aigle and BETC launch new campaign, “It’s wild out there”
For the 2014 fall/winter season, Aigle, along with agency BETC, is introducing a new, more fashion-oriented line. One year after their 160th anniversary, the brand wants to make a strong […]
Romanian start-up The Pole Society goes to Brazil
Romanian start-up The Pole Society presents, for the first time, on September 18th, in South America, the first mobile advertising solution for digital. The presentation will take place at Brasil Signage Expo and The […]
Adjust Your Set appoints Clare Nicholls to the role of Chief Operating Officer
Adjust Your Set, one of the UK’s leading digital content agencies, has appointed Clare Nicholls to the role of Chief Operating Officer (COO). Nicholls brings financial excellence and in-depth expertise […]
Belts and boobs – main stars in a Romanian campaign aimed to convince drivers to wear the seat-belt
Romanian Automobile Club (ACR) decided to drop the classical approach when it comes of road safety education, as it fails to convince the drivers, and embraced a new and buzz generating […]
TailWind presented Project Agora at dmexco’14, together with AppNexus
Project Agora, the first automated marketplace in Southern-Eastern Europe, was the main subject presented by TailWind during dmexco’14, the biggest European digital marketing event, taking place annually in Koln, Germany. TailWind took […]