Category: Creativity
Photo by Aaron Sebastian on Unsplash
McDonald’s, targeted by Romanian Consumers’ Protection Authority for misleading advertising
Romanian National Authority for Consumers Protection (ANPC) asked Romanian National Audiovisual Council (CNA) to apply the appropriate sanctions to McDonald’s Romania regarding a TV ad considered misleading as it claims […]
Dulux to color Romania, together with Evenimentul zilei
Dulux, AkzoNobel brand, and Romanian newspaper Evenimentul zilei started a campaign within “Color Romania” program, in which readers can participate in order to renovate a building in their town. “Color […]
Romanian Agencies’ Night, to be broadcasted online
Romanian Agency’s Nights 2012 will be broadcasted online, with agencies being able to enroll to participate until April 20th for the event scheduled for May 15th. Participation conditions and the […]
Hippos to handle online communication for Unilever’s Signal in Romania
Romanian agency Hippos won a pitch organized by Unilever that had as stake the selection of the agency to handle the online communication strategy for Signal brand (oral hygiene brand) […]
Romanian public lives Adrenaline, with Graffiti BBDO
Graffiti BBDO launched a new campaign for Pepsico, for their Adrenaline brand, that was already signaled by many for the executions in Bucharest Subway . As Lavinia Florea, Account Director […]
DDB gets most nominations at Webby Awards 2012
DDB, Sweden’s Akestam Holst, BBH Advertising, and Wieden+Kennedy among top honored agencies in contention for Webby Agency of the Year, with DDB leading with 12 nominations. For Webby Agency of […]
UPDATED: New campaign for Romanian Police, signed by Publicis Bucharest
(adds details regarding the campaign) Publicis Bucharest made a new campaign for Romanian Police, “The Prince and the Pauper”, that includes OOH, print, radio, POSM and a partnership with a […]
Unilever says Fuck the Diet! in Germany
Ogilvy and Unilever Germany launched “Fuck the diet!” campaign, that, since April 2nd, asks women to forget the endless list of dietary rules with Unilever You Darfst. The campaign includes a […]
New campaign for Cosmote, signed by Ogilvy Romania
Ogilvy Romania signs a new campaign for Cosmote, in which promotes Cosmote’s offer for Mini option. When activating the promoted option, Cosmote’s clients receive 50 minutes and SMSes in Cosmote […]
Cannes Lions and Haymarket plan a Digital Media Festival in Asia
Lions Festivals, organisers of the Cannes Lions International Festival of Creativity, and Haymarket Media announced an agreement to extend their joint venture in order to also include Digital Media Awards […]