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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Creativity

Photo by Aaron Sebastian on Unsplash

Fanta launches the Salutes fight, a new promotion part of Fanta Play on! campaign

Fanta launched Salutes Fight, a new promotion part of the global Fanta Play On! campaign. The promo started in Romania on March 14th on and will run for 8 months, […]

April 4, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Bucharest-o-meter, an online survey for people’s problems

Elena Udrea, president of Romanian Democrat Liberal party, Bucharest branch, launched, on her blog, an online survey entitled Bucharest-o-meter, mentioning this has no relation with an announcement regarding her running […]

April 3, 2011 Cristina Blanaru Comm & Politics, Creativity, Digital & Media, Marketing

Beauty Does not Have Just One Queen

McCann Erickson Israel VP Creative: Eldad Weinberger VP Digital Creative: Nir Refuah Creative Director: Nir Levy Creative Content: Danna Blum Copywriter: Yoav Hebel Art Director: Galia Kedem

April 3, 2011 Cristina Blanaru Ads

Romanian national tourism campaign, signed by Carter Films, Godmother and Media Investment

Carter Films, Godmother and Media Investment are the 3 Romanian agencies that worked implementing the Romanian tourism campaign that will run nationwide, in Romania. Romanian Ministry of Regional Development and […]

April 1, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Czech ad market growth, predicted by media agencies

Several media agencies have released their forecasts for the development of the Czech ad market in 2011. According to Universal McCann, Czech advertising market will grow by 3.5%, still not […]

April 1, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

IAA Romania awarded Excellence Awards for 2010

IAA Romania’s board awarded 12 Excellence Awards, an Award from IAA Senate and 3 special awards, during a gala organized on Thursday night. IAA’s awards aim to recognize publicly people […]

April 1, 2011May 12, 2012 Cristina Blanaru Creativity, Marketing

Live one month on coupons – a Redutti campaign

Redutti.ro launched, on March 31st, a campaign in which a testing team will live a month via the offers promoted on the website, with every experience detailed on Redutti’s blog. […]

March 31, 2011May 9, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

CohnandJansen JWT promotes English Bread from Snack Attack

CohnandJansen JWT and Snack Attack launched together a campaign to promote company’s English Bread brand. The campaign is endorsed by the Romanian food blogger Viorel Copolovici, that is also member […]

March 31, 2011May 9, 2012 Cristina Blanaru Creativity, Digital & Media, Marketing

IAA Young Professionals launched “Visiting the agencies” project

IAA Young Professionals launched a new project, “Visiting the agencies”, made specially for its members and that brings closer marcomm young people, hired or not, and advertising agencies and their […]

March 30, 2011 Cristina Blanaru Creativity, Marketing

Romanian the Syndicate to work for TRUST Euro Therm

Romanian agency the Syndicate was designated by TRUST Euro Therm to handle the rebranding process of the company and to make a new communication strategy for the client. This way, […]

March 30, 2011May 9, 2012 Cristina Blanaru Branding, Creativity, Marketing

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