Category: Creativity
Photo by Aaron Sebastian on Unsplash
Study: Editorial content in Romania is influenced by media outlet owners
Half of Romanian journalists (50.8%) and a similar number of Romanian PR professionals (44%) consider that the editorial content of Romanian publications is generally influenced by media outlet owners, according […]
RON 262.48M turnover for Leo Burnett Group Romania in 2009
Leo Burnett Group Romania posted an increase turnover for 2009, up with 14% compared to 2008, from RON 231.01M to RON 262.48M. Leo Burnett Group Romania includes Leo Burnett & […]
Lowe Group Romania will handle communication for Ana Hotels
Lowe & Partners – advertising agency, Lowe PR – PR agency and Brand Connection – media agency will handle the communication strategy for the biggest hotels group in Romania, Ana […]
Facebook had, in Romania, the 3rd growth rate in Europe in June
Romania generated, in June, the 3rd growth rate in Europe for Facebook, according to InsideFacebook.com. In terms of growth, Germany registered the highest growth (+4,2% compared to May), last month, […]
Zoe Saldana – Calvin Klein Underwear’s image in the Fall 2010 Global Advertising Campaign
Calvin Klein Underwear selected actress Zoe Saldana to be the image of women’s Fall 2010 Calvin Klein Underwear global advertising campaign. The Fall 2010 Calvin Klein Underwear campaign was shot […]
OMD Romania won MOL Romania’s media account
MOL Romania decided, after a local pitch, to chose OMD Romania to handle its media account in 2010-2011 period. MOL Romania is one of the main players on the fuel […]
Syscom Digital launches SYS – Email2SMS
Syscom Digital Romania developed and launched the automated service SYS – Email2SMS, that allows sending e-mails that convert into SMS-es on recipient’s phone. The company offers this way to its […]
McCann Erickson Romania won UPC Romania’s communication account
The Romanian advertising agency McCann Erickson won, in June, a pitch that had as stake the communication account for the telecommunications provider UPC. Winning the pitch, McCann Erickson Romania will […]
White Image study: Opening rate for newsletters increased in Romania in 2009
White Image launched Inside 2010, the 5th edition of the only study in Romania that analysis the way newsletters are read. Inside 2010 monitored 114.08 million e-mails sent from January […]
Wunderman Romania won the pitch for Cocor Department Store launch, budgeted with Euro 600K
In June 2010, Wunderman/Partnership won the pitch organized by Cocor stores and will offer communication and events’ organizing services for the official launch of Cocor Department Store, scheduled for September […]