Category: Branding
Aura Corina Chiorean on G7’s rebranding and a radical change in business approach
With a Bachelor in Business Administration and a Master Degree in Banking System and Capital Markets at the Babes Bolyai University of Cluj Napoca and a Master of Business Administration […]
Conran Design Group creates new global Danone brand identity
Conran Design Group (Conran) has undertaken a redesign of Danone’s global brand identity. The new identity will be rolled out from 7 July 2017 and will begin to be endorsed […]
Publicis Groupe partners with Alibaba to work in Uni Marketing
Reinforcing the organization’s commitment to leadership in digital, data and technology, Publicis Groupe launched a partnership with Alibaba bringing benefit to the clients of Publicis Media, Publicis Communications and Publicis.Sapient. Alibaba’s […]
Conran Design Group to develop Whale and Dolphin Conservation 30th anniversary brand identity
Leading wildlife charity, Whale and Dolphin Conservation (WDC) has appointed award-winning brand design agency, Conran Design Group, to develop a brand identity and collateral for the charity’s 30th anniversary. The campaign includes developing […]
Brandient repositioned Silva, a beer brand in Heineken Romania’s portfolio
Brandient repositioned Silva, the crown jewel of Heineken Romania’s portfolio, a beer brand deeply respected, born in Transylvania and with a 40 years old history. Inspirited by its heritage, Silva […]
Norwegian appoints Adelphoi as official music partner
Adelphoi has won the business of Norwegian, with the music agency to work directly with Norwegian, to develop its sonic identity and craft music across all facets of its business. […]
Jazz and Rogalski Damaschin awarded at the „Valori de Romania 2017” Excellence Gala
In front of over 200 top managers in companies, entrepreneurs, culture people, sports men and investors, the Biz magazine team awarded, during the “Valori de Romania” (Values of Romania), 34 […]
BETC Paris adds new creative talent
Following its move in its new office building, Les Magasins généraux, in July 2016, BETC pursues its transition. Still willing to keep its creative and innovative edge, the ad agency […]
Zenith launched a new global brand vision and identity
Zenith has unveiled a new global approach to communications, supported by a relaunch of the network’s brand identity, proposition and platforms. Led by Zenith’s Global Brand President, Vittorio Bonori, the […]
For Canada 150, Roots wants Canadians to “Be Nice”
In celebration of Canada’s 150th anniversary, Canadians from coast to coast are redefining what it means to be nice thanks to Roots Canada’s Be Nice campaign. Launched in conjunction […]