Category: Marketing
Chess and Company, first ever Chess-focused sports agency was launched
World Chess, the company behind the game-changing rise in the popularity of chess and the organizer of the recent Chess Championship Matches in New York and London, launches a chess-focused […]
Shutterstock launched The Newsroom, for 24/7 access to breaking news and exclusive content in real-time
Shutterstock, a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies, recently announced the launch of The Newsroom, the go-to resource for […]
BAMM’s Life through a gaming lens: an immersive insight into today’s gaming community
New documentary filmed almost entirely inside video games, is an immersive dive into the truths and tensions of the gamer’s gamut. We’re entering a 4th wave of gaming, driven by […]
World Out of Home Organization to unveil new audience measurement initiative
Audience delivery is critical for the development and trading of all media, with credible, transparent and accountable measurement needed by advertisers, buyers and sellers alike. Accordingly, the World Out of […]
What to do when marketing isn’t your strong point?
So you think you suck at marketing? Maybe you do, maybe you don’t – either way, you know that you need a little bit of help when it comes to […]
Deep-tech technology to improve the new “normal” – on focus at Codiax, on May 13-14
2021 marks the biggest and the most powerful changes in the deep tech era. We are at a point in history where the record speed of covid-19 vaccine development was […]
7 Proven Methods to Boost Your Amazon Reviews in 2021
Have you ever tried buying a gadget online? If you have, then you must have checked the reviews before making your purchase. Perhaps you asked a few of your friends […]
Cavai appoints Stephen Cutbill as VP, Global Partnerships
Cavai, the leading conversational advertising cloud, announced the appointment of Stephen Cutbill VP, Global Partnerships. Stephen will grow the current roster of Cavai platforms, publishers and partners – driving adoption […]
The Digital Divide: Research reveals discord between marketers’ actions and consumers’ behaviors
The ever-evolving digital landscape, with its ever-increasing online channels, is posing significant challenges on marketers to understand how best to interact with their customers. According to research announced by Upland BlueVenn, marketers are struggling to establish a unified customer experience due to the sheer volume of channels and devices they need to manage. The research further highlights the […]
UNCTAD report: Global e-commerce – up to $27.7trillion, Covid-19 boosts online retail sales
The dramatic rise in e-commerce amid movement restrictions induced by COVID 19 increased online retail sales’ share of total retail sales from 16% to 19% in 2020, according to estimates […]