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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Category: OOH / DOOH

World Out of Home Organization heads to Cape Town for first in-person Africa Regional Forum

The World Out of Home Organization will hold its first in-person Africa Regional Forum in Cape Town, South Africa, from March 11-13 2024. This follows a highly successful APAC regional […]

November 23, 2023November 23, 2023 Newsroom All News, Business, OOH / DOOH

Asia Pacific region leading the way as Out of Home recovery gathers speed says WOO President Tom Goddard

Asia Pacific has the world’s largest young population, a bigger GDP than either the US or Europe and the most flourishing Out of Home business said World Out of Home […]

November 3, 2023November 3, 2023 Maggie Hanson All News, Business, Digital & Media, OOH / DOOH

OMG Singapore CEO Chloe Neo – keynote speaker at WOO Asia Forum in Bali – Grand Visual’s Jay Young to speak on creativity

Omnicom Media Group Singapore CEO Chloe Neo is to be a keynote speaker at the World Out of Home Organization’s forthcoming Asia Forum in Bali, Indonesia from November 1-3. Neo, […]

October 5, 2023October 5, 2023 Cristina Blanaru All News, Digital & Media, OOH / DOOH

World Out of Home Organization signs up 200th member

The World Out of Home Organization has signed up its 200th member and first company from Kazakhstan, with the enrolment of Citix, a major OOH service provider/supplier. The company is […]

September 12, 2023September 12, 2023 Cristina Blanaru All News, Business, OOH / DOOH

Eric Marotel was appointed Managing Director Worldcom OOH Europe

In light of the ongoing growth of operations in the European market, Worldcom OOH, a specialist company in OOH, DOOH, and Programmatic, announces the addition of Eric Marotel to its […]

September 11, 2023September 11, 2023 Cristina Blanaru All News, Business, Digital & Media, OOH / DOOH

Out of Home global revenue tops $40bn in new WOO Global Market Index report

The World Out of Home Organization has expanded its Global Out of Home Media Spend Index to include first party data from 81 territories, accounting for 95% of the world’s […]

August 3, 2023August 16, 2023 Newsroom All News, Business, OOH / DOOH

World Out of Home Organization announces Second APAC Regional Forum

The World Out of Home Organization will hold its second APAC Regional Forum in November later this year. The Forum will be held in Bali, Indonesia from November 1-3. The […]

July 25, 2023July 25, 2023 Newsroom All News, OOH / DOOH

WOO Congress sets sail for Hong Kong

The 2024 World Out of Home Organization Global Congress will be held in Hong Kong from June 5-7 2024. This is the first time the Global Congress has been held in […]

July 5, 2023July 5, 2023 Cristina Blanaru All News, Business, OOH / DOOH

Initiative’s Media Fact Book 2023: Romanian media market to reach EUR683M by end of the year

Maintaining an upward trend, but with a slower growth rate, the Romanian media market aligned with macro economic changes and reached an estimated net value of EUR 657 million by […]

July 4, 2023July 30, 2023 Newsroom Business, Digital & Media, Media, OOH / DOOH

Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time

European omnichannel advertising platform Hawk and Captify, the leading Search Intelligence platform for the open web, have announced an exclusive partnership that will enable online search data to be used for digital out-of-home […]

March 20, 2023March 20, 2023 Newsroom All News, Business, Digital & Media, Media, OOH / DOOH

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