Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Dentsu study: Inread Video generates more than twice the attention vs Social Media
Teads, the global media platform, has collaborated with dentsu international on the release of its latest research in Attention Economy which shows premium publishers drive higher engagement than social media. […]
VeraEsports Returns With Axie Infinity for 2022 with the GalAxie Cup Professional Esports Tournament
VeraEsports, a competitive Esports and video streaming platform powered by Verasity, returns for another year with leading NFT-based online video game Axie Infinity for the GalAxie Cup 2022. VeraEsports will […]
B2B Specialist PR Agency The Digital Voice Announces Three Key Account Wins
The Digital Voice signs three new leading AdTech clients to their portfolio this quarter. The three new clients selected The Digital Voice as their UK and EMEA PR and Communications […]
Cavai announces innovative launch of conversational video to maximize engagement and impact
Cavai, the leading conversational advertising cloud, has launched conversational video, a groundbreaking format designed to maximise engagement within digital advertising. The format harnesses the established power of moving images and […]
Debunking 4 Native Advertising Myths
An opinion by Olimpia Norsesovici, Senior Sales manager at MGID Romania In the last few years, native ads have continued to gain popularity, mainly due to higher engagement compared to […]
White Bullet’s integration with Silverbullet’s next generation Context Outcomes Engine, 4D, is now live
The integration of cybersecurity and IP protection expert White Bullet with 4D Context Outcomes Engine – a division of Silverbullet – is now live. The cutting-edge solution is now ready […]
New Study Shows 49% Of Marketers Say They Are Looking to Contextual Advertising to Replace Cookies
GumGum, a global media and technology leader, specializing in contextual intelligence, published the results of a survey that found 49% of brand marketers are looking to use contextual advertising to […]
Flowbox releases Shopify plugin to help brands display shoppable visual content onsite
Swedish visual marketing company Flowbox partners with digital agency Spire to deliver its first plugin for the ecommerce platform Shopify. The plugin will make it possible for companies using Shopify […]
Hawk Platform’s in-built survey tool provides advertisers with insight to inform action – and demonstrate ROI
Hawk Surveys enables brands to derive granular insight on the effectiveness of their advertising, and use this knowledge to inform further activity and demonstrate ROI. It is the latest tool […]
Remote Filming Launches Unique Multi-Camera Remote Streaming App
Remote Filming announces the launch of its multi-camera app, the latest addition to the streaming service’s bespoke software offering. The launch marks the first time productions across the world have […]