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Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

Category: Digital & Media

Photo by Daniel Gzz on Unsplash

TPS Engage accelerates Asia expansion with support from local South Korean partners

TPS Engage, The Romanian startup that became the biggest contextual marketplace for Digital Out of Home (DOOH) in the CEE, accepted the invitation of the South Korea government of taking […]

August 6, 2019October 22, 2019 Romanita Oprea Business, OOH / DOOH

#UMIMPACTDAY took place in Romania for the second year in a row

The media agency UM Romania donated this year as well a day, by getting involved in social causes, in the support of the Swedish Organization of Individual Human Help.  On […]

August 5, 2019 Romanita Oprea Media

#dogpoopgirl – a social satire about the Internet era

DaKINO Productions and DIUD created #dogpoopgirl – a social satire with tragic elements about the Internet era. Inspired by real facts, the scenario proposes us a location in the Romanian space of […]

July 30, 2019 Romanita Oprea Digital & Media

Accenture Interactive and Cannes Lions Extend Exclusive 2019 Festival Content to Entire Creative Industry

For the first time in the festival’s history, Cannes Lions and Accenture Interactive, the Experience Agency, announce the release of exclusive festival content in the form of the 2019 Digital […]

July 26, 2019 Cristina Blanaru Creativity, Digital & Media

World Out of Home Organization (WOO) partners with OAAA and Geopath at New York Digital Signage Week

The World Out of Home Organization (WOO, formerly FEPE International) will be hosting a networking presentation with partners the Out of Home Advertising Association of America (OAAA) and research body […]

July 26, 2019 Cristina Blanaru Marketing, Media, OOH / DOOH

PwC report: Romanian media and entertainment industry to reach $3BN in 2019

Romanian media and entertainment industry will reach $3BN in 2019, up 7.1% compared to 2018, but will remain the smallest market in Central and Eastern Europe, states the 20th edition […]

July 22, 2019 Cristina Blanaru Business, Marketing, Media, Studies

IAB study: Romanian online advertising on the rise again: 22 % in 2018 versus 2017

2018 was one of the best years for the online advertising in Romania, which posted a growth of 22% compared to the previous year, to RON 271,8 million, a first […]

July 17, 2019October 22, 2019 Romanita Oprea Digital & Media

Zenith: Internet advertising will exceed half of global adspend in 2021

Although as internet ad market matures, Zenith projects growth to slow from 17 % to 9 % a year. Internet advertising will account for 52 % of global advertising expenditure […]

July 16, 2019October 22, 2019 Romanita Oprea Media

World Out of Home Organisation confirms Toronto for inaugural Congress

The World Out of Home Organisation (formerly FEPE International) has confirmed Toronto in Canada as the venue for its 2020 Congress. The Congress will be held from June 3-5. WOO […]

July 11, 2019July 12, 2019 Cristina Blanaru Business, Events, Media, OOH / DOOH

IAB Romania has a new managerial structure

During the most recent General Assembly of IAB Romania, a new Management Board, president and vice-president were elected. Association’s board will have the following composition for the next 2 years: […]

July 11, 2019 Cristina Blanaru Digital & Media, People

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