Category: Social Media
Sensemetric combines Austrian tech and local market expertise, expands in Russia and Romania
Sensemetric, international Online & Social Media monitoring specialized Austrian company, opened, in second half of June, subsidiaries in Russia and Romania. Sensemetric helps to understand what and how users communicate […]
Social Networks Conference – advanced marketing for social networks, on July 11th, by Evensys
Evensys organizes, on July 11th, at JW Marriott Bucharest Grand Hotel, the 3rd edition of Social Networks Conference, the only event that aims to offer marketing strategies and tactics for the […]
Standout: Blog readers make buying decisions on bloggers recommendations and take in consideration their opinions
The Romanian blogs audience study, made by Standout in May-June 2012, shows that 63.1% of blogs readers brought products and services recommended by blogs they read. Moreover, 70.6% of blogs […]
Xplain gets Baneasa Shopping City into the digital world
As part of its international clients portfolio expansion, Xplain started working with Baneasa Shopping City and Grand Cinema Digiplex multiplex, that lays within the commercial complex. Through a strategy well structured, XPlain developed […]
Facebrands: Over 17,000 Romanian pages on Facebook
Facebrands.ro and Facebrands PRO announced they are monitoring over 17,000 Romanian Facebook pages in 50 categories. Compared to the start of the year, the number of Romanian Facebook pages increased by 10%, from […]
UPDATED: Redd’s Cranberry, flavoured with a brand activation from the Practice
(adds statements, info about the campaign and involved agencies) Ursus Breweries, Arsenoaiei & Matasel and The Practice, made a series brand activations in a few Romanian towns in order to launch […]
KLM invites social media fans to help design KLM’s 2013 calendar
KLM prepares to the publishing its very popular annual calendar, with beautiful photos of its destinations. In preparing the calendar for next year, KLM decided to bet on social media […]
Romanian online store ZorileStore.ro made a 1st campaign on Pinterest.com
Romanian e-store ZorileStore.ro initiated a campaign to promote its summer 2012 collections of clothes and accessories on Pinterest.com, after it saw the success the photo sharing platform Pinterest.com has worldwide. For […]
MFB: Online and mobile – on the wave in Romania, to attract increased ad budgets by the end of the year
Romanian digital sector, with online and mobile advertising, saw the biggest increase in attracted budgets, year per year, in 2011, as Alexandra Olteanu, Managing Director Initiative Romania, said, Wednesday, at […]
MFB: Digital – second after TV in 2011; total value of Romanian media market in 2012 – Euro 303M
Initiative launched Wednesday, in a press conference organized at its headquarters, Media Fact Book (MFB), that reached its 16th edition and that includes detailed info on ad budgets spent in […]