Crypto: The countries most interested in Ether
Cryptocurrency has become more prominent than ever before and one of the digital coins making the most noise is Ether. Unlike its closest crypto rival Bitcoin, people can build applications […]
Global Data: High inflation, increasing unemployment threaten retail spending in India
India recorded a 11-year high wholesale price index (WPI) in April 2021 due to the rise in prices of oil, manufactured goods, minerals, and food products such as eggs and […]
Romanian Agrifood Tech Startups Overview REPORT: IoT, precision farming and biotechnology
In a context where consumption threatens the planet’s resources, discussions about sustainability and innovation in agriculture are more necessary than ever, especially with regard to the source of staple foods […]
White Bullet partners with Peer39 to help defund online piracy
Cybersecurity and IP protection company, White Bullet, today announces a partnership with Peer39, the leading global provider of pre-bid keyword, contextual, and brand safety solutions for modern marketers. Peer39’s Contextual […]
Covatic joins as member of IAB UK as it readies itself for further growth
Covatic, a fast-growing technology company which empowers media companies by delivering private by design audience segmentation, has joined the Internet Advertising Bureau (IAB UK) as it continues to help marketers […]
Brand Metrics partners with Ciaopeople to enable the Italian publisher’s brand lift measurement strategy
Swedish technology company, Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced a new partnership with Ciaopeople, following a period of enormous growth over […]
Snap Inc., Alter Agents and Publicis Media – new data on AR in consumer shopping
Snap, Inc., Publicis Media and Alter Agents today released the findings of new research into the influence of augmented reality (AR) on the way people shop and engage with brands. […]
Ogilvy UK Names Fiona Gordon as New CEO
Ogilvy UK has appointed Fiona Gordon as its new Chief Executive Officer. Since joining Ogilvy as a graduate trainee in the 90’s, Fiona has held key roles in the USA, […]
Mondelez International and Saatchi & Saatchi Dusseldorf launch European brand campaign for OREO
Oreo is the biscuit that begs to be played with. You twist it, lick it, dunk it. And with the brand’s new European brand campaign (German launch: 19 May) by […]
Volkswagen takes a new path and announces it in France with a poetic print campaign
Without promising miracles, Volkswagen is launching initiatives to change about everything. For this, the brand does not content itself with producing more electric vehicles but adopts a more global approach. […]