Tag: advertising
Brown-Forman and Arnold Worldwide launched a new integrated campaign for Gentleman Jack
Brown-Forman and Arnold Worldwide launched in US a new integrated effort in support of the Gentleman Jack premium Tennessee Whiskey brand, with the goal of introducing and increasing trial among […]
Canon encourages people to ‘Live Life for The Story’ in striking sensory campaign
Canon has launched ‘Live for the story’, an entirely new brand proposition for the consumer and professional imaging business across Europe, in a bid to shift perception of the company among […]
IAB’s AdEx Benchmark: European Online Advertising continues double-digit growth and surpasses €40bn mark
IAB Europe announced on May 23rd, at the annual Interact conference, hat online advertising grew 12.2% in 2016 to €41.8bn establishing itself as the dominant advertising medium in Europe. The […]
Syoss highlights the power of its hair products with a new film created by walker Zurich
Advertising agency walker Zurich has used the struggles of morning travel to create a dramatic film for international hair care experts Syoss, highlighting the perfection of one woman’s hair during the […]
Tahaab Rais: Today, there’s a need for “scrappy, nimble, street-fighting” kinda creativity
Tahaab Rais, one of the most awarded creative strategists at the recent Dubai Lynx competition that took place in March, this year, will join the Romanian marketing and creativity community […]
BETC Paris adds new creative talent
Following its move in its new office building, Les Magasins généraux, in July 2016, BETC pursues its transition. Still willing to keep its creative and innovative edge, the ad agency […]
FCB Lisbon signs “Cobblestone Riders” for Fuel TV
FCB Lisbon launched “Cobblestone Riders” campaign for Fuel TV, promoting an innovative new sport that provides the skateboard community with an alternative for navigating roads that are otherwise too dangerous […]
Cannes Lions 2017: From human mind to space exploration, 10 speakers not to be missed
There are more than 450 speakers to be present this year at Cannes Lions Festival, but all, from entrepreneurs to neuroscientists, from actors to astronauts, will be united by something […]
24th Golden Drum announces first speakers
24th edition of Golden Drum, scheduled to take place in Slovenia’s capital Ljubljana on October 18-20, announced the first speakers to this year’s event. They are Michael Conrad – President Berlin School of […]
Golden Hammer announced this year’s festival program
The organizers of Golden Hammer, international ad festival that reached its 18th edition this year and is scheduled to start on May 31st in Riga, announced the program for this […]