Tag: brand
Gerovital is the main sponsor of the Romanian Olympics Team
Gerovital, the most powerful Romanian cosmetics brand, closed a long term partnership with Romanian Sports and Olympics Committee (COSR), becoming the official sponsor of the Romanian Olympics team and its […]
UPDATED: BrandTailors rebranded Peak, product from Interstar Chim’s portfolio
(adds info about actions following the rebranding) BrandTailors, brand strategy and design company – rebranded Peak, product from Interstar Chim’s portfolio, after it started handling the account at the end […]
A national campaign for a brand owned by Kraft Paints, launched by Saatchi&Saatchi X
Kraft Paints, a Druckfarben Romania brand, launched a national communication campaign to promote the improved formula for one of its products. The campaign uses a mix of promotional channels, including TV […]
Wunderman Romania won a pitch for Jack Daniel`s
Wunderman Romania, agency affiliated to Wunderman Worldwide, won, following a pitch organized in June, Jack Daniel`s account in Romania. The contract is for one year, period of time in which […]
GolinHarris handles PR for German producer Kludi in Romania
GolinHarris is the PR agency that will handle the communication in Romania for the German producer Kludi. The agency started, this year, to build for Kludi an integrated communication platform […]
Lowe&Partners and Initiative bring Prague closer to Romanians, with Staropramen
Lowe&Partners and Initiative bring Prague closer to Romanians, with the launch of the newest beer brand from Bergenbier’s portfolio, Staropramen. The campaign starts on July 29th, through a series of […]
Next made a new communication platform for Fulga milk brand
Next Advertising and Albalact worked together to make the new digital communication platform for Fulga milk brand. The new campaign is one of the most important the brand had in […]
Van Damme’s frozen pants and the beer
London advertising agency VCCP launched a campaign for Molson Coors beer brand, using Jean-Claude van Damme and his “frozen pants” to advertise the product The campaign takes place under the […]
Seed Consultants will develop Plantavorel brand, winner of its contest
Seed Consultants will develop Plantavorel brand, the winner of its “the most promising Romanian brand” contest. The contest targeted the representatives of the business community and chosed a Romanian brad to […]
Romanian media brand, brought on auction
Romanian media brand Academia Catavencu was brought following a second auction that was won by a Romania Libera’s representative. The amount paid for the brand was of around Euro 1M […]