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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Tag: campaign

McCann Health Bucharest launched an image campaign for Secom

McCann Health Bucharest, agency specialized in healthcare communication and part of McCann Worldgroup Romania, signed a 3 years partnership with Secom, Romanian company specialized in solutions of integrative medicine, and […]

July 20, 2016July 26, 2016 Cristina Blanaru Business, Creativity

 #pegasdor, global campaign targeting Romanian diaspora launched by oldest Romanian bicycle brand

Pegas, the oldest Romanian bike brand, launched a global campaign targeting Romanian diaspora, under the hashtag #pegasdor and which taps into nostalgia, giving Romanians living abroad a chance to connect with friends and family […]

July 12, 2016July 21, 2016 Cristina Blanaru Ads, Creativity, Digital & Media

Leo Burnett Romania signs “Live fresh!” campaign for Kaufland

Leo Burnett Romania and Kaufland launched „Live Fresh! manifesto, which is both a new communication campaign for Kaufland and an encouragement towards a new lifestyle. A contribution to the new lifestyle […]

July 10, 2016July 26, 2016 Cristina Blanaru Ads, Creativity

After Why don’t you come over, Romanians adopt Remanians

After the Brexit vote in the UK, Romanian publication Gandul.info, GMP Advertising and Webstyler launched a campaign that saw couple thousand British citizens turning into Romanians in a matter of […]

July 1, 2016July 2, 2016 Cristina Blanaru Ads, Creativity

 Epica Awards launched a provocative ad campaign signed by Altmann+Pancreau

The Epica Awards has launched a cheeky new advertising campaign created by Paris-based agency Altmann+Pacreau. The press and banner campaign stresses the fact that Epica is judged by journalists and […]

June 30, 2016April 12, 2017 Cristina Blanaru Creativity, Festivals & Awards

Romanian Arctic launched a manifesto-campaign family-oriented

Romanian Arctic launched a manifesto-campaign family-oriented, running under the slogan “We know Romanian families life from inside out”, which is a new communication platform continuing brand’s endeavor to support family. It […]

June 29, 2016 Cristina Blanaru Ads, Creativity

Romanian Bucovina: Thirst yourself!, brand relaunches with a campaign signed FCB Bucharest

Romanian mineral water brand Bucovina relaunched with a new communication campaign signed by FCB Bucharest. We are happy and proud to announced, with the relaunch campaign, the recent entry of Bucovina […]

June 24, 2016 Cristina Blanaru Ads, Creativity

Jack Daniel’s launched Barrel Hunt, a global scavenger hunt

In celebration of the 150th anniversary of the Jack Daniel Distillery, the oldest registered distillery in the U.S., Jack Daniel’s Tennessee Whiskey today announced the Jack Daniel’s Barrel Hunt, a […]

June 21, 2016April 12, 2017 Cristina Blanaru Ads, Creativity, Marketing

Airbnb “Double Feature” launched in cinemas on June 17th

Airbnb, a leading global community-driven hospitality company, announced that it is taking its Live There campaign to cinemas the week-end starting June 17th with a split-screen experience to be debuted […]

June 18, 2016 Cristina Blanaru Creativity

The Romanian Football Federation supports the Romanian Child Helpline’s vision: “All children deserve to be happy!”

At friendly football game tonight, the Romanian and Georgian national football teams promoted the Child Helpline Association and its free assistance and counselling line for children, 116 111. The initiative, […]

June 3, 2016April 12, 2017 Cristina Blanaru Creativity, CSR

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