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Tag: digital marketing

Cookie-less Consumer Data Comes to In-Game Advertising Through Partnership Between Anzu.io and Digiseg

Anzu.io announced a new partnership with Digiseg, the Copenhagen-based company building audience data for digital marketing. The partnership brings precise, cookie-free data to in-game advertisers, enhancing the value of their […]

January 19, 2021January 19, 2021 Newsroom Ads, Advertising, Business, Digital & Media, Gaming

White Bullet expands Tech and AI Team across EMEA

White Bullet Solutions, the digital marketing transparency experts today announced they have significantly increased their team of technology specialists. The increased team of technology experts will enhance the depth of […]

July 27, 2020 Cristina Blanaru Ads, Advertising, Business, Digital & Media

2Performant to be listed on the Bucharest Stock Exchange this year

2Performant, a Romanian technology company, intends to be listed on the AeRo market of the Romanian Stock Exchange in the latter part of 2020. The company has a high growth […]

July 14, 2020 Romanita Oprea Business, e-Commerce, Marketing

The Mountainous Challenges Brands Face In 2020

As ever the landscape of digital marketing is changing presenting new challenges and some opportunities. In the past decade, there has been the emergence of demand for brand transparency and […]

June 23, 2020June 26, 2020 Contributing Author Business, Digital & Media

GPeC SUMMIT 2019: Romanians spend the biggest amount of money online on tourism

GPeC SUMMIT, the autumn’s E-Commerce and Digital Marketing event, alongside its partners iSense Solutions, launch the first results of the annual study “The e-commerce market in Romania”. The study presents […]

October 30, 2019October 31, 2019 Romanita Oprea e-Commerce

ThinkDigital Group (TDG) welcomed the new generation of Digital Thinkers

TDG, one of the leading Digital Marketing and Ad Tech groups in the fastest growing markets in EMEA, continues the successful paid internship program for the 5th year and welcomed the 5th […]

September 5, 2019 Cristina Blanaru Business, People

Profero specialists on changes in digital: 6 forces that will set brand transformation in motion in the 2020s

Consumer behavior and expectations in the digital era  trigger dynamic changes when it comes to brand communication. If the 2010s saw the rise of digital models and tools able to […]

June 27, 2019July 1, 2019 Cristina Blanaru Advertising, Marketing

UPDATED: Mark Walker (IPG Mediabrands) joins the line-up of speakers at ICEEfest

(Update 09.06 – adds info on Mark’s presentation & a statement related to Romanian market) Mark Walker, SVP MAP World Markets at IPG Mediabrands, joins the line-up of speakers to be present in […]

April 21, 2015July 13, 2015 Cristina Blanaru Digital & Media, Events, Festivals, ICEEFest, Marketing

John Heffernan to share his digital marketing know-how at SEM Days 2014

John Heffernan will be present at SEM Days 2014 and, for the second year in a row, he will share his know-how when it comes of digital marketing with Romanian […]

September 15, 2014September 23, 2014 Cristina Blanaru Business, Digital & Media, Marketing

Viral campaigns and digital marketing, on stage at MarkDay 2014

With over 2.4BN internet users worldwide and the need of companies to comunicate efficiently, viral campaigns became one important instrument of communication strategies. That is why MarkDay focuses this year on […]

September 3, 2014 Cristina Blanaru Business, Events, Marketing

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