Tag: influencers
Thematic Digital and Mediascope launch R1 Retail First – a unique media retail network
Thematic Digital, a digital sales house with an extensive portfolio, in partnership with Mediascope, a 360° brand management agency with expertise in trade marketing and in-house production, launches R1 Retail […]
McDonald’s, DDB and Tribal continue the Employer Branding platform through a new campaign, together with Rareș Maris – People with experiences
McDonald’s believes in young people in Romania and their professionalism, which is why it continues to communicate based on the employer branding platform launched last year, also together with the […]
Impact.com research shows shifting power dynamic, with influencers in the mid of brand-consumer relationship
impact.com, in partnership with WARC, released an in-depth research report on the rapidly evolving brand-influencer dynamic, which shows the disparity and alignment of perceptions of marketers and influencers, and offers […]
Ready, Steady, Gallop! DillySocks Team Up with Serviceplan Switzerland to Launch TikTok #DillyGallopChallenge
Serviceplan Group’s House of Communication Zurich have collaborated with edgy Swiss sock brand Dilly Socks and a stellar cast of Influencers -Michelle Melody, Ava Vogel, Jean Carly, Geo Cadiias, Quoc-Anh […]
How Social Media Influencers are Changing The Modern Marketing Landscape
Modern marketing is in a transformative phase. It comes from the bigger brands leaving behind their archaic marketing practices and making space for modern influencer marketing. Influencer marketing is a […]
Parisians invited to punch through bus shelter posters and fight fashion stereotypes for Zalando’s “#FreeToBe” campaign
Have you ever had someone criticise your style with a sneering put-down, or had a much loved outfit or item of clothing invite a look of disapproval? Parisians who have […]
Impact announces Discovery for finding, identifying, and authenticating Influencers and other partners
Impact, the global leader in Partnership Automation, announced the Partnership Cloud’s new Enhanced Discovery capability, enabling organisations to search a wide net of influencers (spanning different social networks), mobile app […]
NIVEA and FCB Bucharest give voice to the teenagers that believe in themselves
The most important like is the one we give ourselves in the mirror. And the success starts from this like. And it is still it that inspires other girls to […]
Impact Radius’ new Dynamic Payouts, to help marketers to pay for value in influencer marketing campaigns
Impact Radius, a natively-integrated suite of products for performance partnership marketing, ad fraud detection, media attribution and analytics, announced a key update to its Partner Manager Suite called Dynamic Payouts. […]
Initiative study: Who do Romanians trust with opinions and recommendations
Before buying a product or a service, half of Romanians in urban areas trust opinions and recommendations from influencers, whether we talk about family and friends, professionals, journalists, bloggers/vloggers or […]