Tag: market
ROADS:7% increase for Romanian online ad market in 2014
According to the most recent edition of ROADS, study made by IAB Romania and PwC Romania for the 8th year in a row, the online advertising market in Romania reached, in 2014, to […]
Saatchi & Saatchi brand, brought back on Romanian market by Publicis Groupe Romania
Publicis Groupe Romania announced the return on Romanian advertising market of the Saatchi & Saatchi brand. The agency returns on the market as part of an association with The Geeks, as Saatchi & Saatchi+The Geeks. According to […]
RTB House launches a new branch in Russia
RTB House, specialized in display advertising tailored to the users’ interests, consolidated its position on Russian market by launching offices in Moscow and appointing Anton Melekhov, expert in digital marketing and e-commerce, […]
Romanian Transmedia Audit Bureau (BRAT) to release first online audience data for rural areas
Romanian Transmedia Audit Bureau (BRAT) announced the launch, on March 6th, of the first audience results for webpages in rural areas, according to SATI (Internet Trafic and Audience Study). The […]
Radu Pilat: In the future, we’ll be a multi-functional-short-attention-spanned-superficial-socially-obsessed industry
Heist Industries is a Romanian agency that does advertising different, out of the classic frame and out from the ad break. It is guilty for flooding Bucharest’s subway with poetry, convincing Romanians […]
GPeC data: Romanian e-commerce value reached over Euro 1BN in 2014
Romanian online retail market exceeded, last year, Euro 1BN, close to double compared to 2013, when its value was of Euro 600M. The value is based on estimations made by the […]
Zenith Romania: Romanian ad market enters an ascending trend
The start in 2014, when Romanian ad market posted a growth of 3.6% after 5 crisis years, continues with a positive evolution in the next years. The most recent Zenith […]
H1 2014 in Romanian digital advertising: +19% compared to H1 2013, to RON 58.5M
Romanian digital advertising market posted a like-for-like increase of 19% in H1 2014 compared to the same period of 2013, with the value reported by the 21 participant companies being […]
Romanian eCommerce gathers together for GPeC Summit & Romanian E-Commerce Awards Gala
On November 27th, in Bucharest, Romanian eCommerce players are gathering together for GPeC Summit & Romanian E-Commerce Awards Gala. GPeC (eCommerce Awards Gala) is, for 9 years, the event of reference […]
Romanian ad market in 2014, compared to 2008 – study
AdMarket 2014 vs 2008 / ATL from IQads