"Marketing" tag

Impact Acquires ACTIVATE Influencer Marketing Platform

Impact, the global leader in partnership automation, announced the acquisition of ACTIVATE, a leading brand and SaaS platform in the influencer industry. The acquisition, effective today, includes the industry leading end to end platform…

Deloitte CMO Survey: Almost 1/2 of companies’ marketing budgets, redirected to SoMe and mobile during COVID-19 pandemic

During the COVID-19 pandemic, companies redirected almost half of the marketing budgets (46%) towards social media and mobile activities, according to the latest edition of Deloitte Chief Marketing Officer (CMO) Survey, twice as…

International AME Awards for the World’s Best Advertising & Marketing Effectivenes – open for entries

Honoring campaigns world-wide for the way they successfully demonstrated groundbreaking solutions to challenging marketing problems since 1994, AME Awards is now open for entries for a new edition. International AME Awards responsiveness to global creative technological…

2Performant Network – 25% increase of the business in H1 2015

2Performant Network, Romanian performance marketing company, posted a business turnover of RON 3.68M in H1 2015, up 25% compared to the same period last year. The company includes the activities of 2Parale, the…

€ 1/4M investment for  Romanian 2Performant Network

Romanian company 2Performant Network, the umbrella under which 2Parale brand operates, received an investment round of €250,000 in the start of May 2015. The investment is dedicated to developing 2Parale.ro network and the performance marketing…

#ICEEfest 2015 in numbers: 90 international experts and over 2,000 participants from 14 countries to reunite in Bucharest

ICEEfest, the biggest festival in CEE dedicated to Internet, communication, digital marketing and connected technologies, starts in Bucharest this week. Over 90 speakers will take 5 different stages on Thursday and Friday and will  discuss about domains of maximum…

#ICEEfest 2015 – the agenda & 9 more days to go

This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will take festival’s stages….

Rogalski Damaschin handles online communication for Piraeus Bank Romania

Rogalski Damaschin Public Relations is handling, since April, the management of Piraeus Bank’s social media platforms in Romania. The agency will insure the continuity of the communication processes on bank’s existent platform and…

Romanian Effies’ jury to be presided by Neal Davies

Neal Davies, President and CEO EFFIE Worldwide since May 2014, will go to Bucharest to oversee the judging and to attend the Romanian Effie 2015’s awards gala. Davis has a career of almost 25 years of marketing, working…

30% of top 100 global outsourcing companies are in CEE

  Marketing Insiders Group gathered prolific international BPO experts at the 2nd European BPO Forum edition, which took place on April 22nd in Vienna, reuniting 9 countries and 12 speakers from 2 continents,…

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