"Marketing" tag

Asian carrier Scoot to name a plane for Spirit’s highest form of flattery

Popular Asian airline Scoot’s cheeky ribbing of controversial US budget airline Spirit is reaching new heights with a plan to name its new Boeing 787 aircraft “Inspiring Spirit”. They say imitation is the…

The BPO market reached 154 billion dollars in 2014 and continues on an ascending path with a 5 per cent annual growth

Marketing Insiders Group orchestrates the second European BPO Forum  edition, which will take place on April 22nd in Vienna, at Studio 44 – Rennweg 44, bringing together the top performers from the European…

2Parale’s business, up 35% in Q1 2015

Romanian affiliate marketing network 2Parale posted a 35% increase of its business in Q1 2015, compared to the similar period last year. In the end of March, 2Parale’s business turnover was of RON 2.15M….

Renania Academy Safety Forum – events at national level in Romania

The second edition of Renania Academy Safety Forum, an event focused on information, network and education dedicated to work safety industries, will have 2 editions in Romania in April, in Ploiesti (22nd april) and…

International e-commerce and online marketing experts to participate to GPeC Summit

GPeC Summit will take place on May 11-13, in Bucharest, marking 10 years of GPeC (Gala Premiilor eCommerce – eCommerce Awards Gala n.red.) and brings together an impressive line-up of speakers. The special guest at GPeC Summit…

Uber, Facebook, Google, Twitter, Skype, Shazam, The New York Times, El Pais: 25 top speakers already confirmed their presence at ICEEfest 2015

ICEEfest (Interactive Central and Eastern Europe Festival) the event that brings together the main global internet companies in Bucharest announced, today, the first speakers who will participate to this year’s edition of the event….

And the Oscar goes to…

Although the winners of the Oscars aren’t yet known, one can “Imagine What’s Possible”. And so did 180LA, who  just launched a campaign promoting this Sunday’s Academy Awards. The campaign for the 87th annual Academy Awards inspires the film industry…

88% European companies think they offer excellent Customer Care services; just 8% of their clients believe the same 

Conference Arena, member Marketing Insiders Group, organizes the 11th edition of Customer Care Conference and Expo, business event that brings into the spotlight innovative instruments to make the niche industry more efficient. The…

2 Parale reached a milestone: 1M online sales worth Euro 43M

The affiliate marketing network 2Parale started its activity in Romania in 2008 and expanded regionally in Bulgaria in 2011. In terms of sales, the company just reached its first million online sales, worth Euro 43M (RON 190M),…

Calin Clej takes over as Marketing Director PepsiCo Greater Balkans Beverages & South Eastern Europe Franchise

PepsiCo announced a new change in its marketing team, with Calin Clej, previously Senior Manager Marketing, PepsiCo East Balkans Beverages & East Europe Carbonated Soft Drinks Platforms, promoted on the position of Marketing Director,…

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