Tag: media
Downward trend in radio audience and press circulation in Romania, according to the latest SAR and BRAT studies
The spring wave of the Radio Audience Study (SAR), from IMAS and Mercury Research and covering the period between January 11th – May 2nd 2010, shows the total number of […]
Media Fact Book 2010 study release, the event of the week on Romanian marcomm market
In the middle of a continuing economical crisis and busy start of June, the most important event on the Romanian marcomm market was, this past week, the launch of 2010 […]
DailyBusiness.ro expands offline, with “Best of” monthly collector magazine
Romanian business online publication DailyBusiness.ro, present on Romanian market for over three years, launches a monthly print edition, “Best of”, publication’s site informs. It is a collector’s magazine dedicated to […]
Scala JWT Romania signed the latest campaign for oil brand Floriol
Scala JWT Romania made the latest campaign for Floriol, oil brand in portfolio of Bunge Romania & Bulgaria. The press campaign announces the launch of the 2 liter packaging for […]
Survey: Europeans among least trusting Facebook users
Western Europeans are among the world’s most suspicious users of social networking websites while Asians are the most duplicitous, a study made by Belgian firm InSites Consulting has found, according […]
Adevărul Holding will introduce a pay-wall to its products’ online content
Peter Imre, General Manager Adevărul Holding, company owned by Dinu Patriciu, announced, on Wednesday, that the press trust will introduce a pay-wall for trust’s products’ online content, following the international […]
Most entries from Romania to Cannes Lions 2010 – at Press, Outdoor and Media
Romanian agencies submitted this year 104 entries to Cannes Lions, most of them in categories such as Press (26), Outdoor (20) and Media (20). Next in the Romanian agencies’ preferences […]
-9% of total net ad spend in Romania in 2010, versus 2009
Initiative Romania published, Tuesday, June 2nd, Media Fact Book 2010, a study that offers an image of the Romanian market during last year and estimates regarding its evolution for 2010. […]
Romanian cable TV companies are fighting in promotions to win consumers
RCS&RDS, Romtelecom and UPC are continuing their prices war that reduces their incomes and profits, according to an article signed by Adrian Seceleanu and published by Ziarul Financiar. They come, […]
euronews and Google make a TV show together
euronews and Google will launch, starting June 1st, “trends”, a weekly program compiling the most popular terms searched by Europeans on Google. The show will present the 5 most popular […]