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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Tag: performance

#ICEEfest 2015 – the agenda & 9 more days to go

This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will […]

June 1, 2015July 13, 2015 Cristina Blanaru Business, Digital & Media, e-Commerce, Festivals & Awards, Marketing, Mobile, Social Media

Conversion launched #DragoBT, most loveful online campaign for Transilvania Bank

Romanian Conversion signs the digital communication strategy for the recent online shopping event in the banking sector, developed by Transilvania Bank on Dragobete (Romanian Valentine’s Day), #DragoBT. Campaign’s challenge was to transform […]

February 25, 2015July 13, 2015 Cristina Blanaru Digital & Media, Marketing, Social Media

“Romania, a 10 grade country” – a new campaign signed by GMP Advertising for OMV Petrom

GMP Advertising launched a new image campaign for OMV Petrom, “Romania, a 10 grade country”, underlining the idea that performance is a state everyone should aim for in order to […]

November 25, 2014December 18, 2014 Cristina Blanaru Ads, Creativity

Biz made the PR performance top for Romania

Romanian magazine Biz, together with Unlock Market Research, unveiled the PR performance top in Romania, based on collecting and analyzing more indicators like financial performances of the agencies and on […]

October 16, 2014December 18, 2014 Cristina Blanaru Business, Marketing, PR, Studies

Aura Toma joins Httpool team; the company launches a Search Marketing department

Aurora Toma, one of the veterans of Romanian Search Marketing market, joins Httpool as Managing Director Search Division and will develop a new department focused on performance. Httpool made the […]

February 19, 2014April 7, 2014 Cristina Blanaru Creativity

MEC Romania will handle digital for CuponReducere.ro

Integrated media agency MEC Romania won the digital pitch made by CuponReducere.ro. The online integrated communication strategy based on performance, with well defined KPIs and measurable results were the differentiators […]

July 10, 2013August 2, 2013 Cristina Blanaru Business, Digital & Media, Media

Deloitte kick-starts the campaign for 7th edition of the Central European Top 500

Deloitte kick-starts the campaign for 7th edition of the Central European Top 500, with the final report to be launched on September 3rd.  Top 500 Central Europe is a prestigious […]

May 20, 2013July 15, 2013 Cristina Blanaru Business

MEC Romania signed a performance based SEM contract with Veltravel.ro

MEC Romania signed with Veltravel.ro – Romanian online reservations website that offers dynamic packages including plane tickets and hotel accommodation – the first online services contract based 100% on performance. MEC Romania […]

November 5, 2012November 10, 2012 Cristina Blanaru Business, Digital & Media, Marketing, Media

SATI, chosen by the big Romanian media groups

According to a press release dated Monday, “the media groups and companies Gazeta Online, Intact Media Grup, Internet Corp, MediaPRO Interactiv, ProTV SA and Realitatea-Caţavencu announce that they agreed, on […]

November 10, 2008 Cristina Blanaru Creativity, Digital & Media, Media

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