Tag: report
Cisco Annual Internet Report: 5G to support over 10% of global mobile connections by 2023
According to the new Cisco Annual Internet Report, 5G will support more than 10% of the world’s mobile connections by 2023. The average 5G speed will be 575 megabits per […]
Initiative Romania released an update of its Media Fact Book
Initiative Romania estimates the local media market grew 7% in 2019 and will continue to grow, with an estimated 5.5% in 2020, according to the updated data of the Media […]
KPMG in Romania launches The Romanian Market 2019 Customer Experience Analysis
After 10 years of global rollout, evaluating consumers’ appreciation of the experiences they have received from brands across a range of sectors in multiple countries, KPMG is pleased to announce […]
BDO and WARC report: Global MarTech market hits $121.5BN
The global marketing technology market is now valued at an estimated $121.5 billion, representing a year-on-year increase of 22%, finds international accountancy and business advisory firm BDO, and WARC, the […]
Cannes Lions published 2019 Global Creativity Report
Cannes Lions announced the release of the 2019 Global Creativity Report, the industry-leading resource for creativity and effectiveness benchmarking. The report has been extended this year, with contributions from partner […]
PwC report: Romanian media and entertainment industry to reach $3BN in 2019
Romanian media and entertainment industry will reach $3BN in 2019, up 7.1% compared to 2018, but will remain the smallest market in Central and Eastern Europe, states the 20th edition […]
Zenith: Internet advertising will exceed half of global adspend in 2021
Although as internet ad market matures, Zenith projects growth to slow from 17 % to 9 % a year. Internet advertising will account for 52 % of global advertising expenditure […]
WARC’s Global Advertising Trends – The social slowdown
WARC, the international marketing intelligence service, has found that advertising revenues among key social and messaging companies rose 26.2% year-on-year during the first three months of 2019 to reach $17.9bn […]
Media Fact Book 2019 by Initiative: Romanian media market’s value in 2018 = €454M
Romanian media market posted a sustained growth in 2018, reaching €454M in the end of the year, up 10% compared to 2017, as the new Media Fact Book from Initiative Romania […]
AA/WARC: 2018 UK ad spend hits €27.5 (£23.6)bn following 9yrs of growth
UK ad spend rose 6.3% year-on-year to reach £23.6bn in 2018, marking the ninth consecutive year of market growth and highest annual total since monitoring began in 1982. This record […]