Georgiana Dragomir (Grapefruit): “What I would like to see more is a deeper integration between channels, both on a campaign level and also at a macro communication platform level”
Grapefruit is a user experience agency focused on solving business problems and making end-users happy. Launched in 1999, the agency representatives are devoted to finding the best solutions for your business by mixing…
Catalina Rousseau (BDR Associates): “The supreme judge of an agency’s performance is the Client”
Incorporated on the eve of the PR & communication’s rise in Romania (1995), BRD Associates is responsible for the development of the first communication campaign abroad (Republic of Moldova) in support of post-privatization…
Kip Thorne, Physics Nobel prize winner, speaker at McCann/ Thiess Conferences in Bucharest
Kip Thorne, Nobel prize winner for Physics in 2017, scientific counselor and executive producer of the movie “Interstellar: Calatorind prin Univers”, comes for the first time in Romania on March 22nd 2019. He…
Simona Ionascu (HTag PR): “The personal approach gains ground at the expense of Advertising and Media”
HTag PR is a PR Boutique that started with artists, musical projects and events. In 2018 the agency extended the expertise area communicating also sustainability, charitable projects and the field of sportive automotive…
Timisoreana: the real heroes inspire the real football!
Timisoreana, the Romanian beer with the longest tradition in Romania, continues its partnership with the Romanian Football Federation, as an Official Sponsor of the Romanian Cup. With this occasion, it re-claims its support…
Vlad Popovici (Kubis): “We are half creatives and half geeks”
Kubis is a digital marketing agency that finds creative solutions to business challenges. Senior executive with more than 19 years of experience in digital and traditional advertising, with extensive experience in building, expanding…
Ruxandra Serban (ERKA): “We want to develop even more for our retail clients both in Romania and France”
ERKA is an integrated advertising agency, operating in France and Romania, with a passion for Powerful Ideas and an obsession for performance. The agency’s representatives believe in strong ideas brought to life with…
IAA Young Professionals organizes the first YP Evening dedicated to the feminine entrepreneurship
IAA Young Professionals, the young professionals in advertising and communication in Romania association, organizes the first YP Evening dedicated to the feminine entrepreneurship, named “Her Business Story”. Students and marketing, advertising and communication…
Top 3 ADC – 2019’s first winners
2019 starts with a double Top 3 ADC of the best Digital, TV, Print and OOH executions of January and February. Therefore, January’s Work of the Month is „More coffee less bucks” –…
iSense Modern Consumer Trends Tracker: 84 percent of the people in urban in Romania would choose a brand that cheers them up
Among the most important trends that will influence Romanians behavior in 2019 are the responsibility towards the environment, the interest for gamification and the preference for interacting with the brands through technology, shows…
