"digital" tag

South Africa: Toyota SA launches new Corolla Hatch with TVC from FCB Joburg

Toyota South Africa and FCB Joburg have launched the all-new Toyota Corolla Hatch with a 30-second television commercial directed by Your Girlfriend’s Morgan Dingle and supported by an integrated campaign with a strong…

White Square festival announced the line-up of jurors

White Square international marketing and advertising festival is scheduled to take place in Minsk (Belarus) on April 17-19. According to the organizers, the festival welcomes annually over 1,000 entries from 30 countries in…

Romanian Digital Marketing Forum 2019: 3 innovative trainings with international specialists

Organized by Evensys, Romanian conference Digital Marketing Forum, event dedicated to digital marketing trends, brings in focus the latest trends, optimization solutions for campaigns and digital marketing opportunities. The 2019 edition is scheduled to…

Appetite Creative offers new creative solution for ‘Conversational Marketing’

Appetite Creative, an award-winning creative technology company offering multi-channel creative, website and advertising solutions, today announced that they have developed a new format called Liquid Bots, in response to demand for more interactive…

MRM//McCann – Agency of the Year and KFC – Digital Client of the Year at Internetics 2018

During the 2018 Gala of Internetics, festival celebrating the digital intelligence,  the jurors awarded 48 trophies (19 Golds, 26 Silvers and 1 Grand Prix). The Agency of the Year trophy went to MRM // McCann…

Anca Stefan, promoted to Chief Digital Officer Russia and Kazakhstan L’Oréal

Starting November 1st, Anca Stefan, Digital and Consumer Intelligence Manager L’Oréal Romania, becomes Chief Digital Officer Russia and Kazakhstan L’Oréal. She is the second Romanian citizen to be promoted among the company at…

Grapefruit launched Picard, an unique tool dedicated to the generation of leads

After more than a year and a half of concentrated and creative work, the digital consultancy and  user experience agency Grapefruit launched Picard, a very useful and unique tool on the local digital market of…

Digital Media: A Traditional Perspective

An opinion by Cosmin Cojocaru, Managing Director at Carat Romania Precision and Persuasion are two different things A few weeks ago I got stuck in an elevator with a guy I never met…

European Digital Advertising market doubled in size in 5 years

The European Digital Advertising market reached €48bn in 2017 compared with €24.8bn in 2012, as announced during annual Interact conference, where IAB Europe also revealed that digital advertising grew 13.2% in 2017 to…

Zenith: Luxury advertising, led by hospitality brands, is rapidly shifting towards digital media

Luxury advertising is rapidly shifting towards digital media, led by luxury hospitality brands, as 50% of luxury hospitality advertising will be digital this year, up from 47% in 2017, according to Zenith’s Luxury Advertising…

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