Month: July 2010
eMarketer report: Worldwide online ad spending will reach to $96.8bn in 2014
According to “Worldwide Ad Spending” report from eMarketer, the worldwide online ad spending will reach to $96.8bn by 2014, growing with an annual rate of 11.9%. Although the global economy […]
Spikes Asia announced the juries for Design, Digital and Direct & Promo at the 2010 edition
Organizers of Spikes Asia made public 3 more juries at this year’s edition of the festival that honors creative excellence in advertising and communications across Asia-Pacific. Led by industry heavy-weights […]
A suicide, a fake interview and protests
Last week, one of the most known Romanian singers died. Even since very soon after her death, all the information was pointing to a suicide, fact that was heavily exploited […]
UPDATED: Coca-Cola pulled a Facebook promotion after offensive references
(adds info about the aftermath of the campaign on Facebook) According to international press, Coca-Cola and Lean Mean split after Facebook gaffe caused by the controversial campaign for Dr Pepper. […]
Romania libera daily is publishing The New York Times supplement in Romanian
Romania libera daily is publishing, starting July 20th, its The New York Times supplement in Romanian, according to a press release. Starting July 20th, The New York Times can be […]
Thinkdigital Romania has a new Country Manager
Thinkdigital Romania has, starting July 19th, a new Country Manager, Sorin Jianu, that joins the team bringing 10 years of experience in sales and eight in advertising agencies. Before joining […]
Golden Drum and Piran offer Euro 5,000 for the best creative poster
The Mayor of Piran and the Golden Drum festival are launching the traditional annual competition for the best and most creative poster, offering a prize of Euro 5,000. The topic […]
comScore will measure the online video landscape with Video Metrix 2.0
comScore launched Video Metrix 2.0, a new service that offers several enhancements such as reporting of online video ad impressions. The service can filter video viewing activity between ads and […]
Cannes Lions 2012 will take place from June 3rd to June 9th
Cannes Lions organizers announced, Friday, that Cannes Lions will change the date for 2012, after next year’s edition will take place in the period of time that advertising industry’s members […]
MediaIQ study: BCR, the Romanian bank most mentioned in local media in the 1st part of the year
BCR was the most mentioned Romanian banking institution in media, according to a MediaIQ study, realized between January 7th – July 12th 2010 and that monitorized 647 media sources. With […]