News Corp to launch an US digital newspaper

Digital & Media, Marketing, Media

News Corp is planning to launch an US digital newspaper, as Rupert Murdoch wants to test its belief that iPad will transform the way news are delivered to young people, according to The Guardian.

The launch of the digital outlet was disclosed by Los Angeles Times, that also adds the outlet will have as target the younger readers and will be available on gadgets such as iPad and mobile phones.

Rupert Murdoch said recently that iPad "it’s a real game-changer in the presentation of news”.

According to The Guardian, the project might be up and running by the end of the year, although there wasn’t announced any official launching date.