Month: June 2021
Brett Volker and Steve Milton launched Ada
Brett Volker and Steve Milton, Founding Partners of the sector-defining, multi-award-winning sound branding and experiential agency Listen, announced the launch of Ada, a new agency focused on experience innovation and design. Effective immediately, Ada […]
White Bullet and The European Lotteries announce partnership to fight piracy
IP protection company White Bullet and The European Lotteries (EL), announce a collaboration to help fight ad-funded piracy. White Bullet will track advertising on high-risk pirate websites for EL and […]
Mamboo Games launches seamless In-Play™ advertising in partnership with Adverty
Leading in-game advertising specialist, Adverty AB (publ), announced a partnership with Mamboo Games, which will include Adverty’s seamless In-Play formats within its increasingly popular games. Mamboo Games, a Belarussian developer […]
Partnership between key players on Romanian ad production market
Impression Graphics and United Team, two influential players on Romanian ad production and print sectors, closed a partnership that would have a valuable impact over agencies and marketers. As a […]
Confident Communications handles corporate and brand comm for Anchor Grup in Romania
Starting June, Confident Communications took over the corporate and brand communications for Anchor Grup, one of the most important real estate developers in Romania. The Confident team will manage the […]
Halal Amsterdam ousts clichés from car advertising
Amsterdam creative studio HALAL has created a new campaign called ‘This is Not a Car’ for disruptive mobility brand Lynk & Co. With this new campaign – shot by a […]
UK Createc to serve as tech integrator and commercial reseller for Boston Dynamics
Createc, pioneering UK robotics and computer vision company that provides solutions to the civil nuclear, defence, rail, marine, and security sectors from its bases in Cumbria and Oxford in the […]
3 effective digital marketing strategies for start-ups
Start-up businesses offer benefits like flexibility and financial independence, making it a worthwhile venture. However, research indicates that 90% of new businesses fail within the first two to five years. […]
Caroli Foods and Next Advertising greet Romanian consumers with Hello, natural ingredients! Goodbye, worries!
Maestro Ready Meals targets consumers who appreciate high quality and tasty recipes, which it is reflected throughout all the campaign channels and tactics. From the packaging to the product shelf […]
Elena Gherasim took over as CMO at ProductLead
ProductLead, Romanian integrated digital marketing platform, appointed Elena Gherasim as Chief Marketing Officer, starting June. In her new role, Elena will develop the marketing department and will support the growth […]