Author: Cristina Blanaru
BBC.com and BBC Hindi launched a new series on India’s unsung heroes
BBC.com and BBC Hindi has launched a new series about India’s unsung heroes, the men and women who selflessly help others no matter what the odds. Over the next three months, […]
AME Awards announced 2016 Shortlist
The International AME Awards for the World’s Best Advertising & Marketing Effectiveness announced the 2016 Shortlist. AME’s Grand Jury, comprised of prominent international interactive and multidisciplinary marketers, planners, and creatives, evaluated […]
Cannes Lions says Thank You Creativity
Cannes Lions says Thank You Creativity, in a campaign promoting the 2016 edition of the festival. Developed in-house, Thank You Creativity is intended as a love letter to imagination and craft, […]
Mekanism to advertise for Alaska Airlines
Alaska Airlines has appointed the award-winning agency Mekanism as its new advertising agency of record. Mekanism has a team of over 100 employees across offices in San Francisco and New York and will open an office […]
Philips appointed two new leaders for the South-East Europe organization<
Philips Romania announced the appointment of Alexandru Popescu, currently General Manager for Philips Health Systems in South East Europe (SEE), also as Country Manager for Romania and County Group Leader for Philips […]
UNICEF launches global campaign on Syrian refugee crisis
Children’s stories feature imaginative places with fantastical characters. While these worlds of wonder can bring delight to young audiences, there are some stories never meant for children. That’s the message in […]
New edition of Media Recap, launched by Golin and the Romanian blogger Alex Ciuca
Golin announced the launch of 2016’s edition of Media Recap, analysis that presents social media trends for the current year and the most relevant social media campaigns and events from […]
ROADS: Romanian online ad market in H1 2015 – €10.2M
According to the most recent edition of ROADS, study made by IAB Romania and PwC Romania, the total reported value of the online ad market in Romania was, in the first […]
Pastel Romania at 10 years: integrated team headed by Dana Nae Popa
Romanian integrated communication agency Pastel enters its 10th years of activity with a strong team, under the vision and management of Danei Nae Popa. In 2016, Pastel’s vision and strategy have a […]
2M views on Facebook for Kit Kat’s “The Break Off” new campaign
Nestle’s latest Kit Kat campaign, directed by Jack Whiteley at Rattling Stick, launched online this week, with almost two million views on facebook in its first two days. […]