Author: Cristina Blanaru
Renania’s business – steady growth in 2014 and Q1 2015
After a business modernization stemming from massive investment in technology, coupled with prolific recruitment and a new customer relations strategy for clients and partners from the Renania Academy Safety Forum, […]
CohnandJansen JWT scooped Grand Effie with Purity Test, got awards for all nominated works
CohnandJansen JWT won the Romanian Grand Effie with “Purity Test” for Aqua Carpatica (Valvis Holding). On this win, Andrei Cohn, Creative Director & Managing Partner of the Romanian agency said: I […]
The Gunn Report launches Cannes Sweepstakes 2015
The Gunn Report, the global index for creative excellence in advertising, has launched Cannes Lions 2015 Sweepstakes, a contest predicting commercials that will win a prestigious Film Lion or Film […]
#MFB2015: Romanian media market, on the growing trend
Romanian Initiative Media, part of Interpublic MediaBrands, launched the 19th edition of Media Fact Book (MFB), the only analysis offering a complete and objective x-ray for the Romanian media industry. […]
Programmatic advertising, a radical game changer for online industry, to be discussed at #ICEEfest
One of the most important subjects to be discussed at ICEEfest 2015 is Programmatic advertising, the totality of technologies and processes that automatize the process of buying, placing and optimizing the online […]
NetSeer appoints Brian McAllister as VP of media operations
NetSeer, provider of premium concept-based audience and online media solutions for publishers and advertisers, has appointed Brian McAllister, expert and leader in revenue optimization and business analytics, as its Vice President […]
UPDATED: Romanian Effies 2015: Grand Effie went to Cohn and Jansen JWT and “Purity Test” for Aqua Carpatica (Valvis Holding)
(Adds statements from winners) Romanian Effie Awards designated their winners on Tuesday evening, with CohnandJansen JWT scooping the Grand Effie with “Purity Test” for Aqua Carpatica (client: Valvis Holding). In total, […]
Shortlists @Golden Hammer 2015: Romanian Geometry – 13 finalist works
Golden Hammer International Advertising Festival announced the shortlisted works for its 2015 edition, and Romanian Geometry Global is present on them with 13 finalist works, from the works included in campaigns like: […]
Cristian Cojocaru, appointed Head of Telecom Division at Samsung Electronics Romania
Samsung Electronics Romania announced the appointment of Cristian Cojocaru as Head of its Telecom Division. I am happy to join Samsung team and I will use entire experience to increase company’s business locally. […]
BBDO Belgium surprises visitors to a Ghent coffee bar with Nescafe
BBDO Belgium and Nescafe prepared an activation aimed to surprise the visitors of a trendy coffee bar in Ghent. For the entire day, agency’s barista made cups of Nescafe ® Gold Barista Style […]