Author: Cristina Blanaru
Ogilvy & Mather London evolves Expedia “Travel Yourself Interesting” with multi-million pound campaign
Ogilvy & Mather London unveils, on July 3rd, a new integrated, pan-European campaign for leading online travel retailer, Expedia, which uses the flexibility of the “Travel Yourself Interesting” platform to elevate […]
Bergenbier Friendship Days, promoted with a campaign signed by Leo Burnett & Target and iLeo
Romanian Leo Burnett & Target developed the campaign which promotes the second edition of Bergenbier Friendship Days, a series of events scheduled to take place between June 7th and August […]
A sneak-peak behind the curtain for the newest Jazz’ campaign for Muller
Jazz Romania recently launched a new campaign for Muller, for Das Kaskaval product, after the agency also handled a project of packaging redesign for brand’s line of yogurts. A look […]
Intel to work in Romania with Sunshine Digital
Intel selected Sunshine Digital to handle its social media, web development and digital content in Romania, with the agency taking over the job on July 1st. For Intel Romania, Sunshine Digital […]
Ogilvy Argentina launches Ogilvy Finishers, start-up program focused exclusively on communication business
Ogilvy Finishers is the first start-up program conceived by Ogilvy & Mather Argentina, together with the IAE Business School Entrepreneurship Center, and focused exclusively on the communication business. Ogilvy Finishers is […]
Teodora Migdalovici: Cannes has become a reference point not only for Brazilian, Argentinian and Japanese creatives, but also for Romanian ones
Although this year’s edition of Cannes Lions International Festival of Creativity over, the experiences and the Cannes feeling are still empowering those that attended the event and are likely to influence their […]
Omni-Channel, the commerce battle horse for the 21st century and subject of discussions at #offon14
Business struggle every day to implement channels and platforms that will not make them lose any opportunities with their customers. Increasingly globalized markets make us stick to our saddles and […]
Prigat launched a new campaign in Romania, Mea Pulpa
Prigat Romania launched the Mea Pulpa campaign to communicate its new assortments of juices with citric pulp. The campaign runs in July and August 2014 and includes a TVC that uses a […]
Romanian GMP adds to its portfolio Stejar beer brand
GMP Advertising increased its portfolio in Romanian beer industry by winning Stejar account. The collaboration started with the rugby tournament IRB Nations Cup 2014, for which GMP Advertising made the […]
Jorg Riommi takes over as Chief Creative Officer at Publicis Romania
Starting July, Publicis Romania has a new Chief Creative Officer, Jorg Riommi. Half Italian and half German and a combination of rigorousness and creativity, Jorg Riommi worked during the last three years […]