Author: Cristina Blanaru
Study: Romanians spend only 100 mins/month on cultural activities
Romanians spend only 90 minutes per month for theater, cinema and art galleries and spend only 13 minutes per day reading, according to Mediafax, that quotes a study made by […]
Over RON 1M donated in December, in a charitable campaign for Hospice
Over RON 1M were donated by companies, in December 2013, in a charitable campaign aimed to help Hospice Casa Sperantei take care of people suffering from incurable diseases. The result […]
OTC promoted with an innovative campaign by Sanofi Romania
Sanofi Romania promoted Modafen brand with an innovative campaign for pharma industry, under the tagline “Never too sick for a nice surprise” The campaign to promote Modafen, an over the […]
Cap Gun Collective directing duo, “responsible” for ‘Tangible Rewards’ campaign for U.S. Bank via Butler, Shine, Stern & Partners
A new integrated campaign for U.S. Bank is was launched in US by the advertising agency Butler, Shine, Stern & Partners, featuring the “Tangible Rewards” TVC directed by Cap Gun […]
Amigo coffee brand, to be bought by Strauss Coffee BV
Strauss Coffee B.V. signed an agreement with Cia Iguacu de Café Soluvel to buy the Amigo coffee brand, sold mainly in Romania. Amigo is a brand well-known on Romanian market […]
HumanGraph Experience – Major 2014 trends
Starcom Romania continues the HumanGraphExperience infographics series, with the 1st edition of 2014 identifying the local and global trends that will impact this year Romanian market Local trends When it […]
Ema Prisca – re-elected president ADC*Ro, new board appointed
Ema Prisca was re-elected president of Art Directors Club Romania (ADC*RO) and she will work with the new Board, that includes Stefan Vasilachi, Head of Art Direction Geometry Global Romania, […]
First jury presidents at Cannes Lions 2014 – announced
Cannes Lions organizers announced the first 9 out of the 17 presidents that will chair festival’s juries this year. As the world’s biggest celebration of creativity in communications, we are […]
IAB Romania announced the first experts in Romanian online industry’s official panel
IAB Romania, Romanian online industry’s association affiliated to IAB Europe and IAB US, announced, yesterday, the first members of its IAB Experts panel. The panel was created in order to […]
Life after death as avatar, promised by a Romanian entrepreneur and a MIT team
Romanian entrepreneur Marius Ursache, co-founder and Chief Design Officer Grapefruit, and a team of Massachusetts Institute of technology (MIT) entrepreneurs working for Entrepreneurship Development Program launched together the start-up Eterni.me, […]