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The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Cresta Awards 2026: Independent agency Try takes both Grand Prix for IKEA

Author: Cristina Blanaru

Nominees at Romanian PR Award

The international jury at Romanian PR Award announced the nominees at the 11th edition of the competition.  The most nominated  agency on Romanian PR Award shortlist is Golin Harris (20 […]

November 7, 2013January 29, 2014 Cristina Blanaru Festivals & Awards

Samsung launched Galaxy 11 campaign, with focus on passion for football

 Samsung Electronics launched a global marketing multi-platform campaign, Galaxy 11, that follows the journey of 11 top football players that meet and try to save the Earth from the alien […]

November 6, 2013 Cristina Blanaru Creativity

SeniorHyper tells stories with comics for Airwaves in Romania

Comics to tell stories about adventures, sports, action, courage and heroes are in the core of a Facebook app developed by SeniorHyper for Airwaves. “Breath deep and dare!” is the […]

November 6, 2013 Cristina Blanaru Digital & Media

RTB HOUSE – a new Polish brand on online advertising market

RTB House is an agency specialized in buying advertising on Real-Time Bidding (RTB) model and appeared as a result of a dynamic development of the team working in RTB as part […]

November 6, 2013November 6, 2013 Cristina Blanaru Creativity, Digital & Media, Media

Electrolux and Saatchi & Saatchi made art with a vacuum cleaner

Electrolux and Saatchi & Saatchi Thailand created the world’s first work of art using a vacuum cleaner for the launch of Electrolux UltraCaptic. Working with renowned Thai artist Chalit Nakpawan and […]

November 6, 2013January 29, 2014 Cristina Blanaru Ads, Creativity

Stejarii Country Club, in Kaleidoscope Proximity’s portfolio

Following a pitch that took place in July, Romanian Kaleidoscope Proximity extended its luxury clients portfolio with Stejarii Country Club, most innovative wellness, sports, spa & events complex in Romania. […]

November 6, 2013 Cristina Blanaru Business, Digital & Media

2 Romanians – winners of YouTube Music Awards 2013

Khaled Mokhtar (image director) and Matei Dima (director) are the winners of “Innovation of the Year” category at the international competition YouTube Music Awards, with a video made for  Destorm […]

November 6, 2013January 29, 2014 Cristina Blanaru Digital & Media, Media

Courier service Cargus, a superbrand in Romania, according to an independent market survey

For the first time in its 22 year history, Cargus, one of Romania’s leading courier companies, qualified for the status of Superbrand, validation that comes after an extensive survey made […]

November 6, 2013January 29, 2014 Cristina Blanaru Business

Reveal Marketing Research: Romanians prefer to stay with the family in difficult economic circumstances

A study by Reveal Marketing Research shows that, in difficult economic circumstances, Romanians prefer to spend time with their families instead of profiting on opportunities that can generate revenues. A […]

November 4, 2013December 18, 2013 Cristina Blanaru Consumption Habits, Marketing, Studies

Image and brand campaign for Immofinanz: Even Clark Kent prefers to stay in the office

Immofinanz Group made a partnership with Warner Bros. Consumer Products Germany in order to launch an image and brand campaign with one of the most known super-heroes of all times, […]

November 4, 2013November 13, 2013 Cristina Blanaru Business, Creativity

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