Author: Cristina Blanaru
Burda acquired Sanoma Hearst in Romania
Burda International GmbH bought all Sanoma Hearst activities in Romania, which leads to the creation of one of the biggest media trust in this country. The newly formed entity owns […]
APG|SGA SA withdraws from Romania
According to an official announcement posted on its website, APG|SGA SA sold its Romanian participations, in the context of its international participations’ downsizing process. The company sold its entire participation in […]
MOL Romania brings Bear Grylls original products closer to Romanians, with a promotional campaign
MOL Romania launched a summer-autumn campaign during which it offers to its clients, at special prices, products for outdoor activities and gardening. From the researches we made among our clients, […]
Avon Romania launched its first interactive video campaign on Instagram
Avon continues the campaign “Avon Likes you” by launching the first interactive video on Instagram, filmed exclusively with iPhones. The start of the clip are 3 nice girls and users […]
Skol beer makes a promotional campaign in Romania
Skol launched a national promotion in Romania, under the slogan “The 100% beer gives you real prizes”. During the promotion organized by the beer brand belonging to URBB (United Romanian Breweries Bereprod), […]
Rogalski Damaschin Public Relations finished its rebranding process
Rogalski Damaschin Public Relations announced the end of its rebranding process and the introduction of a positioning that introduces a new vision over PR. This rebranding comes after, in the […]
Eurobest announced the first Jury presidents for 2013 edition
Eurobest announced the first of the nine jury presidents that will lead the jurors during the 26th edition of the festival, scheduled to take place this year in Lisbon. David […]
Gavrila & Asociatii signs the campaign for Internetics 2013
The communication campaign for Internetics 201, “The Game of Likes”, is signed by Gavrila & Asociatii and talks about the importance of communities within the online universe. This is for […]
Red Apple introduces a new competition category, Indoor Advertising
Red Apple, Moscow International Advertising festival, launched a new competition category, ‘Indoor Advertising”, in collaboration with Vita Media Group and having as partners RACA and Association In+Out The entries for […]
Mobile operators and their ad campaigns in Romania in H1 2013
Orange, Vodafone and Cosmote, the main players on Romanian mobile telephony market, are among the advertisers investing the biggest budgets and having the highest ad volumes in H1 2013 . […]