Author: Cristi Filipescu
Highlight Agency, partnership with Telekom Romania Mobile
Following a pitch at the end of 2023, Telekom Romania Mobile chose to work with the independent agency Highlight Agency. Since the beginning of 2023, the agency started providing BTL […]
Brand audit and repositioning for the agency Mediascope, created by Cristiana Belodan
After nearly 20 years of operating on the Romanian and international advertising market, Mediascope launched in November 2023 a brand & business perception analysis process, carried out with Cristiana Belodan. […]
One of the most important couples of artists Magdalena and Bogdan Pelmuș exhibit “Corp Comun” (Common Body) at Arsmonitor
The curatorial program of the Arsmonitor art gallery continues with a new duo-show dedicated this time to the artist couple Magdalena and Bogdan Pelmus. The “Corp Comun” exhibition will have […]
United Media Services study: 40% of Romanians* use AI applications at least weekly
Romanians generally have a positive perception of artificial intelligence, it being mainly associated with the notions of robots, technology, future and innovation; the few negative aspects are related to unemployment, […]
Minipovesti.ro – Romanian free literacy platform for children and parents
Minipovesti.ro, Romanian digital platform dedicated to children’s literacy, is launched on April 15th and aims to reach children and teens with new and exciting stories, written, audio and AI illustrated. […]
The Soul of Romania Festival to take place end of April, @ Savarsin Royal Domain
2nd edition of the Soul of Romania festival is scheduled to take place during last weekend of April, at Savarsin Royal Domain. The event is concentrated in 2 days and […]
Legendary Romanian actor – the face of Caraiman, a Bergenbier beer
Caraiman, the new brand in the Bergenbier S.A. portfolio, part of the Molson Coors Beverage Company group, announces an image partnership with the legendary Romanian actor Florin Piersic. In his […]
15 under 15: A project that invites companies to invest in Romania’s most important resource, its children
Smartree, strategic HR partner for companies in Romania, launches together with Teach for Romania, 15 under 15: a special magazine edition in which the stories of 15 children under 15 […]
Highlight Agency and NIVEA are putting skin care in the center of attention at Winterkiss by Kiss FM
Under the headline „Echipează-ți pielea cu NIVEA” (“Equip your skin with NIVEA”), Highlight Agency and NIVEA were present on the most important slopes in Romania with unique and exciting activations, […]
Miruna Baias joins Cohn & Jansen Creative Network’s team as Head of Strategy
With a professional experience in financial audit and consulting, digital and brand strategy, Miruna Baias takes the strategic lead of the independent advertising agency Cohn & Jansen, as Head of […]