Category: Know-how Sharing
The Alternative School announces a new formula for the Eurobest Semester
Ten years after the first edition of The Alternative School, the most awarded study platform for creative thinking in Easter Europe is changing the rules. The students will begin by […]
New formula for Eurobest semester at The Alternative School
10 years after the launch of the first edition, The Alternative School – the most awarded educational platform dedicated to creative thinking in Eastern Europe – changes the rules. The […]
Golin’s Fred Cook to lead the strategic PR Center at USC Annenberg School for Communication and Journalism
USC Annenberg School of Journalism Director Willow Bay announced hat Fred Cook, CEO of Golin, one of the world’s largest PR agencies, has been named the Director of the USC Annenberg […]
Jeremy Hine: “The leaders’ own passion and enthusiasm for the business should cascade right down through the organization”
AdH: How important do you think that still are the trainings in today’s advertising world? (Do you still send people to festivals such as Cannes, Portoroz, etc, Do you offer […]
Neal Davies: “Clients should hire agencies that can work with them, but also challenge them and help them get somewhere new and different”
Neal Davies recently joined Effie Worldwide as CEO after nearly 25 years in the marketing and advertising industry with experience as a client, as an agency executive and as a […]
7 Young Lions represent The Alternative School in Cannes Lions’ competitions in 2015
Present at Cannes Lions for the 10th year in the row, The Alternative School for Creative Thinking entered 7 candidates at Roger Hatchuel and also in PR, Design and Cyber competitions dedicated to young […]
Oana Bulexa: “She inspired me with her magnetic energy, with her ambition to aim as high as possible”
In March I had the idea of exploring a new topic on AdHugger, interviewing leaders from different fields of communication and professionals they mentored and helped become more than just […]
Garanti Bank kicks-off the 2nd “Learn 2B a Banker” trainee-ship program in Romania
Garanti Bank, one of the most dynamic and innovative banks on the Romanian market, launches this spring the second “Learn 2B a Banker” trainee-ship program, which will last for four […]
Lions Innovation teams with R/GA to launch Start-up Academy
This year’s Lions Innovation Festival program will include a unique Start-up Academy, developed in partnership with pioneering global digital agency, R/GA. Places in this program will be awarded to two representatives from up […]
Mihai Arghire, Brightway: Every market has it’s specifics and each company is unique, so we don’t have a standard recipe
Mihai Arghire, Senior Trainer & Partner Brightway, explained, in an interview for AdHugger, some details related to the training and consultancy business he is partner in. According to him, Brightway is a training […]










