Category: Business
Samsung, Google and Apple are the most innovative brands for Romanians in 2020
Samsung, Google and Apple were chosen by Romanians as the most innovative technology brands of 2020. The study was created for the Biz magazine by Unlock Market Research, in March […]
Sune Sorensen directs EPOS global launch campaign about a world full of whats
Director Sune Sorensen creates a spot that urges us to cut through all the excess noise and endless streams of “whats”. In an ironic tone of voice, Sorensen depicts […]
Romanian The Alternative School launches TalentBet, aiming to help companies affected by Covid19
The Alternative School announced the launch of TalentBet, a pro-crisis solutions think tank for businesses and creatives. Considering the current Covid19 pandemic, The Alternative School for Creative Thinking is launching, […]
Anzu.io and Nielsen team up to bring advanced brand lift measurement to In-Game advertising
Global in-game advertising platform Anzu.io has announced a new collaboration with Nielsen Connectivity which will bring advanced advertising effectiveness measurement, optimization, and real-time brand-specific metrics to in-game ad campaigns, driving […]
The Humblebrag expands its scope by hiring Marit de Hoog as Impact Marketing Manager
Amsterdam based thought leadership agency The Humblebrag announces a new hire – Marit de Hoog has started as Impact Marketing Manager. Marit de Hoog joins managing partners Lucy von Sturmer […]
Google blog: Free for merchants to sell on Google
In a post on Google´s blog, Bill Ready, President Commerce, announced that, considering the threats retail faced during last years and the Covid19 pandemic, Google advanced its plans to make […]
iStyle to introduce Druid chatbots to automate tech support activities offered by iStyle Service
Druid announced signing a partnership with iStyle, the biggest Apple Premium Reseller store chain in Eastern and Center Europe, to come up with and develop a chatbot that would make […]
Channel Factory selected to join YouTube Measurement Programme
Channel Factory, a global technology and data platform that maximizes performance efficiency and brand suitability on YouTube, announced that the company has joined the YouTube measurement programme as a brand […]
Alena Ustinovich on creativity as the engine of economy in crisis times
Recently, Cannes Lions, Clio and D&AD announced their 2020 festival editions cancellation due to the current unstable situation on market caused by COVID-19 pandemic. Nevertheless, the organizers of one of […]
Revolut sneak-peaks into Romanians consumption habits during quarantine
Financial platform Revolut, which has over 1M users in Romania, released data showing the way the Romanians consumption habits changed during the COVID pandemic, namely between March 14 – April […]