Category: Business
Cindy Gallop, keynote speaker at Golden Drum 2016
Among more than 40 world class speakers from advertising and creative industry who will share their knowledge at this year’s Golden Drum, the biggest star of the show will definitely […]
Romania, represented in Eurobest 2016’s jury by Leo Burnett’s Diana Papuc
Diana Papuc, one of the top level creative women in Romania, also present in Ladies First – the platform dedicated to accelerate female creatives’ careers, will act as a Juror […]
RTB House launches in Dubai, the Middle East and Africa
RTB House, a technology company specializing in retargeting scenarios increases its worldwide footprint in the Middle East and the Africa region (MEA), with a brand new branch in Dubai. The […]
IAB: Global Mobile Advertising revenues surged to €37 billion in 2015
IAB Europe and IHS revealed their global figures for mobile advertising revenue today. The figures show that mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in […]
Thomas Kolster: “For me, the most important thing is to inspire”
A man on a mission, one of the early pioneers in the do-good space coining the term Goodvertising to describe the changing advertising landscape that’s become a movement in itself. […]
Georgiana Dragomir (Grapefruit), MIT Global Entrepreneurship Bootcamp Journal
With more than 10 years of experience in the Romanian advertising scene, out of which 8 in Grapefruit, Georgiana Dragomir was named at the beginning of the year General Manager […]
McCann Worldgroup appoints Sergio Lopez to head European production ops and spearhead regional growth
McCann Worldgroup announced that Sergio Lopez – Head of Integrated Production at McCann London and Craft in the UK – will extend his current role to take on leadership of the […]
Prophet unveiled a new and modern look for AEG
Brand and marketing consultancy Prophet has revealed its redesign for AEG, a leading home appliance brand. Prophet was tasked with creating a striking, visual identity to deliver the brand’s new […]
Daniel Surmacz: The automatic future of digital advertising
It’s been 21 years since the first banner ad appeared on the web. It ran on a site called HotWired.com, the original website of Wired Magazine. It asked “Have you […]
TeComm: Optimizing conversion rate, essential for an online business’ success
Ivan Imhoff, founder of the marketing agency House of Kaizen London, will be the speaker to TeComm eCommerce Conference&Expo, scheduled to take place on October 25-26 in Cluj-Napoca (Romania) and which […]