Category: Business
Customer Care Conference: 62% consumers gave up brands or companies due to weak relation with clients
According to an Aspect study, 76% clients believe a company shows the appreciation towards them through the quality of the interaction at the level of customer care service they offer. […]
Bechara Mouzannar (Leo Burnett MENA): Nostalgia — the major enemy of changes
Bechara Mouzannar, Chairman of the jury of Red Apple 2015, is one of the most experienced and titled members of the jury. During the past seven years, his contribution was […]
Leo Burnett Group Romania wins account for Telekom’s Prepaid service
Leo Burnett Group Romania has won the account for Telekom’s Prepaid service. The agency is re-defining the dialogue with young consumers through the Tadaaam Show, starring Romania’s number one vlogger, […]
Cannes Lions 2015’s Global Creativity Report:USA – top creative country, New York – top ranking city
Cannes Lions released the 2015 edition of The Global Creativity Report, in which are provided definitive rankings, analysis and insights on creative communications across the world and which incorporates the results […]
Andreea Daniel is bringing Good Vibes to the Romanian advertising world
A communicative person with highly developed sense of observation, resistant when working under pressure, with team spirit and sense of responsibility, Andreea Daniel started working in advertising in 2006 as Client Service […]
“We see you as you are” – Romanian Bancpost’s new image campaign
Bancpost Romania launched a new image campaign “We see you as you are” emphasizing the personalized customer service approach of the bank. The campaign capitalizes thus a deep understanding […]
Pizza box turned into a board game in Romania, by Rusu+Borțun and Jerry’s Pizza
Romanian brand agency Rusu+Borțun Brand Growers signed the packaging for the new children menu from Jerry’s Pizza. Made as a board game drawn directly on the pizzza box’s lid, it […]
RTB House enters Asia-Pacific markets
RTB House, tech company specialized in display advertising tailored to the users’ interests, announced expanding its operations to the Asia-Pacific, with the business activities in the region to be led by Jakub Ratajczak, Managing […]
BDR Associates – 20 years on Romanian market
Romanian PR agency BDR Associates celebrates 20 years of activity on Romanian communication market. Launched initially as a classic PR agency, BDR Associates extended its area of competences with practices in public affairs, crisis management, […]
Biz Days to start Monday in Bucharest
Romanian Biz magazine organizes a new edition – the 14th – of Biz Days on November 9-13. The event is the most relevant one in the B2B sectorin Romania and consists in a […]