Category: Business
ABC Data’s communication, to be handled by Total PR in Romania
Romanian PR agency TotalPR handles, starting February, branding consultancy and media relations for ABC Data Romania, local brand of the Polish ABC Data, bigest IT supplier in CEE. With the […]
Foodpanda launched an indoor advertising campaign in Bucharest’s Subway
foodpanda, food ordering platform supported by Rocket Internet, the biggest online business incubator in the world, launched an extensive indoor advertising campaign in Bucharest’s subway, aiming to make general public […]
Competence Call Center enters Polish market with a center in Gdańsk
Competence Call Center added a new market, Poland, to those where it is active already(Austria, France, Germany, Romania, Slovakia, Switzerland and Turkey), by opening a new center in Gdańsk. The size […]
Quelle case study: How to reach users who gave up a purchase?
Hundreds of shops, a multitude of comparison shopping engines and group buying services providing almost unlimited choice – it’s the German market in a nutshell. A challenge thrown down by […]
mediaTRUST Romania joined Romanian specialized organizations BRAT and ARMA
mediaTRUST Romania is, starting 2014, member of Romanian Bureau of Transmedia Audit (BRAT) and of Romanian Association for Audiences Measurement (ARMA). As BRAT member, mediaTRUST will receive SNA FOCUS – […]
2Parale’s affilate network, online sales 40-50% higher on Valentine’s Day 2014
Valentine’s Day generated, for the 300 e-commerces in 2Parale’s affiliated network, sales that were 40-50% higher than in the same period of last year. Online buyers gave more attention to […]
GMP Advertising becomes Jung von Matt’s partner in Romania
Romanian independent advertising agency GMP Advertising announced officially that it entered a partnership with Jung von Matt (JvM), the most awarded European communication network and one of top 3 independent […]
PayPal in 2013: more than half revenues from international business, $27BN in mobile payments
PayPal ended 2013 with a total annual revenue of $6.6BN, 20% up compared to previous year, with international business being responsible for over 50% of this amount. For the entire […]
Romanian Oxygen PR handles Amway’s communication in Romania and Bulgaria
Romanian agency Oxygen won a pitch for Amway’s communication account in Romania and Bulgaria. The agency will asist Amway in promoting the company and its brands and will also handle […]
Credit card, launch in-flight by Bancpost and GolinHarris Bucharest
GolinHarris Bucharest created, for Bancpost, the launch campaign for the new credit-card WIZZ Bancpost and the loyality program associated to it, “Shop&Travel”. The official launch of WIZZ Bancpost credit card took place […]