Category: Ads
“Smartists” – Bonux campaign Leo Burnett Group Romania, selected by Google for efficiency and creativity
Launched in May, the Romanian campaign for Bonux running under the tagline Smartists and signed by Leo Burnett Group Romania was recently was selected by Google as a benchmark of efficiency and […]
Jazz came up with a new campaign for Das Kaskaval (Muller)
Romanian ad agency Jazz came up with a new campaign for Das Kaskaval, a cheese product from Muller, campaign focused on the maturation of the product. The campaign includes a […]
Johnnie Walker focuses on joy in its newest brand campaign, signed by Anomaly
McLaren Honda’s Jenson Button, Jude Law and Zhao Wei are among those epitomizing a way of thinking that challenges the conventional wisdom that success guarantees happiness and instead celebrates the fact that happiness […]
Carte Noire and BETC launched #AuNomDesSeins
Carte Noire and BETC launched a social campaign to raise breast cancer awareness for the Breast Cancer Awareness Month. The social campaign takes place under the hashtag #AuNomDesSeins (“In thename of […]
DDB Romania created Media Galaxy’s new communication platform
DDB Romania (part of the group) created the new communication platform “Full experience online and offline” for Romanian brand Media Galaxy. The platform is created around the omni-channel concept and […]
BETC Digital came up with The Butterfly Effect for Schneider Electric
BETC Digital has developed a new B2B campaign for Schneider Electric, the global specialist in energy management and automation; to support the brand’s signature “Life Is On”. The campaign focuses […]
Centrade signs the campaign marking Enel’s 10 years in Romania
Under the tagline “Enel. Every second’s energy”, Enel launched a communication campaign to mark its 10 years of presence on the Romanian market. The moments which are really important in […]
California Lottery marks 30th anniversary together with David&Goliath
LA-based creative agency, David&Goliath celebrated California Lottery’s 30th Anniversary with an unique activation, showing how Lottery’s action of providing supplementary funding to public schools impacted education and made a difference in students’ lives. […]
22squared modernized classic tales in a new DXV by American Standard campaign
Fully integrated ad agency 22squared has launched new work for DXV by American Standard, a portfolio of luxury bath and kitchen products. 22squared created the “As Told By DXV” campaign […]
They changed the world. Not the shirt.
Autumn 2015 marks a turning point in the history of the lifestyle fashion brand GANT. In collaboration with BETC, GANT is repositioning itself with a global advertising campaign that goes back […]