Category: Ads
Preconceptions on fast loans, deconstructed by Provident, in a campaign signed by Jazz
Romanian advertising agency Jazz and the financial non-banking institution Provident launched a new campaign – “Self-denounce” – which aims to continue to demolish, with humor, the preconceptions related to the fast loans […]
Johannes Leonardo worked for Sony on @PlayStation campaign for #PSVuev
The New York based creative agency Johannes Leonardo has created the first campaign for Sony’s PlayStation Vue, a highly anticipated cloud-based TV service launched in March 2015 on select markets. Sony made an announcement […]
Biocoop and Fred & Farid Paris introduce “The Most Eco-Friendly Campaign Ever”
Biocoop, the first retailer of organic food in France, was founded by farmers and consumers truly committed to a greener and more responsible planet. Biocoop asked Fred & Farid Paris to […]
Unconventional campaign on domestic violence in Romania, from Sensiblu and Geometry Global
Sensiblu Foundation aims to attract public awareness when it comes of domestic violence with a new unconventional campaign created by Geometry Global Bucharest. Conceived as an insert in women’ magazines, it generates […]
Syncbubble soundtracks Blue Hive’s terrifying Ford Transit campaign
Music composition and production company Eclectic have used their music supervision service Syncbubble to soundtrack Blue Hive’s latest four-film Ford Transit campaign. Using the old-school advertising technique of being informative, […]
BBDO Belgium surprises visitors to a Ghent coffee bar with Nescafe
BBDO Belgium and Nescafe prepared an activation aimed to surprise the visitors of a trendy coffee bar in Ghent. For the entire day, agency’s barista made cups of Nescafe ® Gold Barista Style […]
Leo Burnett Group and Bergenbier use thermo ink in a new campaign
Leo Burnett Group signs the new Bergenbier campaign introducing a packaging innovation: thermo ink which helps people know when the beer is perfectly cold, as the mountains on the packaging […]
UPDATED: Publicis Romania promotes real contemporary art in a campaign for Art Safari 2015
(adds info on 2active PR, the agency handling the communication for the event) Publicis Romania signed the campaign promoting Art Safari Bucharest fair, trying to make people aware of the elements that differentiate art […]
Danone changes yogurt’s packaging on Romanian market
Danone Romania changes the packaging for half of its yogurts portfolio, launching a new yogurt glass based on the idea of “Keep It Simple & Safe” (KISS). The new packaging will […]
Vincon Romania and Propaganda make “The Map of Good People” in Romania
Between March 15 and June 15, Romanian wine producer Vincon offers to Romanians the option to create a country map with the people they appreciate, as part of a campaign […]