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From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

Category: Ads

Photo by Johnson Wang on Unsplash

The 30 best places to get intimate around the world – a Sid Lee and Skyn campaign

Browsing through a guide to the world’s best hotels could enlighten you on the celebrated designer who mystified the entrance hall, or the eclectic gluten-free menu crafted together by a […]

January 29, 2018 Cristina Blanaru Ads, Creativity

Jung von Matt and Thomas Cook Airlines UK make it “Aircrafted for you”

Jung von Matt and Thomas Cook Airlines worked together to bring to life a new brand positioning, “Aircrafted for you”, organizing the experience of a lifetime for two passengers flying […]

January 28, 2018 Cristina Blanaru Ads, Creativity

Audi RS 4 Avant – campaign with no soundtrack needed

A groundbreaking new Audi ad, produced by BBH London, captures the RS 4 Avant in its purest form. The commercial, Cooling Down, pans around the car resting in a track-side […]

January 24, 2018 Cristina Blanaru Ads, Creativity

#ShutUpDeath, a campaign for Médecins du Monde signed by DDB° Paris

More than a campaign signature, it’s the rallying cry that drives Médecins du Monde (Doctors of the World). In the face of tragedy and injustice, politeness is out of place.Imagined […]

January 24, 2018June 28, 2018 Cristina Blanaru Ads, Creativity

Colonel Sanders arrives in France as KFC unveils its new brand platform with Sid Lee Paris

Colonel Sanders has landed in France. The famous fried chicken chain opened its first restaurant in the country back in 1991 but, 26 years later, only 3% of French people […]

January 16, 2018 Cristina Blanaru Ads, Creativity

Wargaming chose Romance to communicate World of Tanks in Europe

Wargaming, the online game developer, publisher, and leader in the free-to-play MMO market, chose Romance agency for its pan-European communication. For end of 2017 – beginning of 2018, key moment for […]

January 12, 2018 Cristina Blanaru Ads, Creativity

Cookie Studio created a festive fitness Wonderland for Fitbit’s Christmas ad

Before Christmas, Fitbit launched ‘Fitbit 3D World’, a 20” spot to promote the wearable technology. Created by Dublin-based agency Boys and Girls and animation production studio, Cookie Studio, the ad […]

January 3, 2018 Cristina Blanaru Ads, Creativity

In a humorous Star-Wars-inspired campaign, Rothco and Fáilte Ireland positions Ireland as the perfect galactic escape

The Wild Atlantic Way in Ireland gets the intergalactic seal of approval in humorous and clever campaign, ‘Otherwordly’, by Fáilte Ireland and Rothco. The highly original advert features a fictional […]

December 14, 2017June 28, 2018 Cristina Blanaru Ads, Creativity

McCann Health & CARE to release impactful TVC to highlight price of negligence with prescription drugs

McCann Health and international film production company Great Guns shoot visceral yet honest POV film that highlights the growing death toll as a result of over-dose from prescription medication. Following […]

December 13, 2017December 13, 2017 Cristina Blanaru Ads, Creativity

Zulu Alpha Kilo launched Bake&Wake for their agency holiday card

Zulu Alpha Kilo has mixed the bizarre with the charitable for their turkey themed agency holiday card. The “card” takes a three-pronged approach. The first is a product the agency has […]

December 8, 2017December 8, 2017 Cristina Blanaru Ads, Creativity

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