Category: Creativity
Photo by Aaron Sebastian on Unsplash
Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise
Samsung Espana and Cheil Worldwide Spain have created a ground-breaking AI app for people with autism that autonomously turns down the volume on fear-triggering sounds they find disturbing without isolating […]
BETC and Havas Creative win the global brands of the Danone Group on their three categories across all geographies
Following a global review driven by the US agency consulting R3 for Danone, BETC and Havas Creative have won the communications of the global brands of the group, operating in […]
Nespresso continues to create with MullenLowe Romania, after a pitch this year
MullenLowe Romania won the creative pitch organized by Nestle Romania earlier this year and will offer multi-channel creative solutions for the Nespresso coffee brand. The two teams will continue to […]
MGID is revolutionizing image creation for advertisers by integrating generative artificial intelligence
MGID, the global advertising platform, has announced the development and integration of generative artificial intelligence (AI) into its intelligent solutions offering. Currently in beta testing by the MGID creative team […]
As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign
Leroy Merlin is a brand with great ambitions and great development plans. From strategic ranges designed to surprise customers, to increasing the offer in parallel with the current needs of […]
Publicis Conseil strengthens its creative team
Publicis Conseil announces the arrival of Alexis Benbehe & Pierre Mathonat as Executive Creative Directors. Since meeting in 2007 at the school Olivier de Serres, Alexis and Pierre have built […]
TUI celebrates its city breaks and experiences in new film by Leo Burnett
With this next instalment of TUI’s ‘Live Happy’ campaign, Leo Burnett and TUI shine a light on the ease of booking city breaks and experiences through TUI. The Cities and […]
The Considered Welcomes Design Thinking Specialist Bam Zahraie as Chief Experience Officer
As part of its ongoing efforts to foster bonds and empowerment within the healthcare community and develop more lucid, meaningful consumer experiences, pioneering healthcare marketing agency The Considered has appointed renowned design […]
Massive candles are popping up around Denmark to raise the alarm on mental health
5 years ago, The World Health Association recognized burn out officially as a new disease. Today, 44% of Danish youth is feeling burned out*. The number of young people suffering is […]
New creation co-signed by Publicis Luxe illustrates Audemars Piguet’s free spirit
At Audemars Piguet, everything started in Le Brassus, in the Joux valley, a connection to nature, family roots, and creative know-how. It’s also where everything is being reinvented today – from watchmaking innovation to an avant-garde and assertive vision of […]