Category: Creativity
Photo by Aaron Sebastian on Unsplash
Oana Padure is MEC Romania’s new CEO
MEC, leading international media agency, appointed Oana Padure as CEO of MEC Romania. The announcement was made by Ana Lubowska, Chairperson MEC CEE. Previous to the official announcement, Romanian AdPlayers.ro reported that […]
Hochland cheese – new campaign in Romania with Brands&Bears, Interactions, The Practice and Media Investment
Brands&Bears made the TV ad for Hochland’s repositioning on the Romanian market, in a campaign that focuses on product’s taste and trustfulness and in which were involved other 3 Romanian […]
Lions Health and United Nations Foundation introduce Grand Prix for Good
Lions Health is introducing the “Lions Health United Nations Foundation Grand Prix for Good” award to honour the best entry for a charity, public service or NGO. A select jury […]
ADC announced The Tomorrow Awards winners
ADC, the first global creative collective of its kind and the longest standing organization championing the visual arts, designated the winners of 2014 Tomorrow Awards, which were announced in the […]
Ivan Cash on human-centric projects: I am utterly fascinated by people and reality and human stories
Ivan Cash is an interactive artist & filmmaker who runs a San Francisco-based creative studio and consultancy specialized in human-centric projects, both art and commercial. Cash is the founder of […]
Vodafone and mobuy to offer Romanian smartphone users exclusive discounts directly on their mobiles
Starting April, mobuy smartphone app, in partnership with Vodafone Romania, will bring to users offers from their favorite brands, directly on their mobile devices. mobuy is a mobile marketing platform […]
Hungry Castle: “Cool shit” stuff needs to be Playful, Public and Pop
Would you like to visit Lionel Richie’s head or even spend a night inside of it? Or a laser cat seems more appealing? Those are only 2 of the most […]
Clear and Romanian Lowe&Partners developed an app to help inter-gender dialogue
Clear and Romanian Lowe&Partners made ClearTranslator app as part of an interactive campaign developed exclusively online which aims to educate male public on the importance of choosing a “gender” shampoo. […]
New Pepsi global campaign celebrates football’s rhythm
Pepsi launched its new global campaign centered on football, starring Robin van Persie, David Luiz, Sergio Ramos, Sergio Agüero, Jack Wilshere and Leo Messi. The campaign brings together football world and music […]
Avon and Marie Claire Romania flew together, in an unique photo session
Avon and Marie Claire Romania flew together and, in April’s edition of the magazine, the readers can see the result, an unique pictorial recreating the flying sensation, signed by Romanian […]