Category: Creativity
Photo by Aaron Sebastian on Unsplash
2 hours a day to be spent on mobile apps by the end of the year
The global market of mobile apps will increase this year by 62%, to $25BN, according recent Gartner estimations. The consumers will get to spend up to 2 hours a day […]
Case Study: Stray dogs starring in a Romanian campaign that went around the globe
The Project: Stray dogs cross the street Client: Romanian Traffic Police Agency: Next Advertising Campaign: “Chose life” communication platform Period: December 2012 – March 2013 Channels: TV, online, outdoor Context: […]
DDB Toronto promotes Toronto Crime Stoppers Ball
DDB Canada‘s Toronto office made the promotional campaign to help promote Toronto Crime Stoppers Ball. The event is an annual fundraiser attended by Toronto’s Chief of Police and other high-ranking […]
Dubai Lynx 2013 revealed its winners
Dubai Lynx awarded the winners of festival’s 7th edition. The awards ceremony was attended by 1,836 industry professionals from MENA region. 40 jury members deliberated over the 2,092 entries coming from […]
Gold for Samsung and CCC at the Stevie Awards for Sales and Customer Service 2013
At Stevie Awards for Sales and Customer Service 2013, Samsung’s customer service was awarded gold in “Front-line Customer Service Team of the Year”. Samsung Electronics is global leader in hi-tech […]
Publicis Romania to share knowledge with Brasov students interested in advertising
Publicis Romania School will set up camp, during the week-end, in Brasov, Romanian academic center, where it plans to run a real communication “marathon” for the students interested in advertising. […]
Samsung: Unicorn Apocalypse + Tim Burton = Awesome
The company finds out Unicorn Apocalypse is being made into a movie, and Tim Burton grabs a Galaxy Note 10.1 to show the team his vision. Learn more and join […]
“Live the Story” with BBC World News
BBC World News and BBC.com launched a new brand positioning, “Live the Story”, supported by a global marketing campaign kicking off on March 14, MandMGlobal writes. Campaign will include TV, […]
Carlsberg puts friendship to the test, in a new campaign
Carlsberg, one of the world’s leading beer brands, has released its new online campaign, signed by Duval Guillaume. The new online film has a twist to the tag line “That […]
“A present for March 8: No slap” – a campaign for Sensiblu Foundation, signed by G2
On Woman’s Day, G2 and Sensiblu Foundation ran a campaign against domestic violence, under the tagline “A present for March 8th: No slap”. The objective of the campaign was to […]