Category: Creativity
Photo by Aaron Sebastian on Unsplash
Romanian singers star in a Pepsi commercial, part of Live for Now global campaign
Romanian singers Antonia and Corina associated their image with Pepsi in the new ad marking the launch of the promotional campaign “Now is your moment”, part of “Live for Now” […]
Saatchi&Saatchi Sydney releases CAPI man into civilisation
Saatchi & Saatchi Sydney reveal the extreme lengths CAPI go to find the best ingredients for their 100% natural sparkling soft drinks. From Borneo to the Andes, no origin is […]
Former Citibank, Rohith Murthy takes the lead of NABE Labs (Centrade Group)
Rohith Murthy, that managed until recently the eBusiness division within Citibank, will join Centrade Group, heading the newly created digital division NABE Labs. Headquartered in Bucharest, NABE will innovate and […]
A new ad campaign for Hornbach, signed by Heimat, adapted for Romanian market
Hornbach, one of the main retailers in Romania for gardening and building materials, launched a new advertising campaign, signed by the German agency Heimat and focusing on the client. The […]
“Romanians for a world” campaign, supported by Intesa Sanpaolo Bank
Intesa Sanpaolo Bank, branch of Intesa Sanpaolo Group, supports “Romanians for a world’ campaign, that promotes important Romanian personalities and brings in general public’s attention important national values. Initiated by […]
Lowe&Partners gathers points for Bancpost in a 360 degrees creative campaign
Lowe&Partners signs “Points Anywhere” campaign for Bancpost, a complex platform that include TV executions, print, outdoor, internal communication materials in Bancpost branches, SMS Marketing and a strong online component. For […]
New Academy at Cannes Lions: Made@Sweden
Cannes Lions adds in 2013, together with the Swedish Institute, Made @Sweden, a new academy offering an immersion into creativity the Swedish way. Some of the world’s most renowned brands […]
Dove offered beauty to Romanian women, with help from Kubis, Mindshare and Image PR
Dove Romania launched “Offer beauty!” Facebook app, an initiative that represents an important step in brand’s mission to redefine femininity and add value to natural beauty. In the 1st half of March, […]
Lowe Group made the launch campaign in Romania for German insurer Gothaer
Gothaer Group, one of the oldest insurers on German market, launched in Romania with an integrated campaign signed by Lowe&Partners, GolinHarris, BPN and Senior Hyperactive. The challenge was to creatively […]
Romanian health communication agency Medic One launched its website
Romanian Medic One, agency specialized in Healthcare Communication, launched its website, making available here info on agency’s team and latest news on company’s projects. Oana Cociasu, Managing Partner Medic One, […]